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Virtual Selling Is Not The Same Thing As Digital Buying

Partners in Excellence

A couple of years ago, we learned 43% of buyers want no sales involvement–it’s a waste of their time, they feel they can learn better through other resources. ” Some in marketing and sales revel at this shift in buying behaviors. We also know, increasingly, they prefer Rep-Free buying journeys.

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Opportunity Math……

Partners in Excellence

I think, “Why do we revel in achieving our quotas and scaling goals, when we could be doing so much more?” We are already working with those customers, we are investing time and resource in “selling” to them. This would probably require a greater investment in both marketing and sales.

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Making It Safe To Succeed

Partners in Excellence

We seem to have a culture that revels in failure–that is encouraging people to experiment, learn, innovate, and grow through “making it safe to fail.” Are you giving them the resources, processes, systems, tools, training, programs, and support critical to their ability to succeed?

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2 Ways to Dominate 2014 on Your Current Budget

SBI Growth

Revelations and epiphanies that seem so promising to start. Your success will prove you’re determined and resourceful. 1) Sales / Marketing Budget Spend Shifts. Examine the overall sales/marketing budget spend left for 2013. Utilize the Sales & Marketing Budget Tool and Head Count Assessment to take this step.

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Einstein Selling – The Most Popular Form Of B2B Selling Today

The Pipeline

I enjoyed the presentation, very credible, and in expected fashion, it started out with a big bold revelation to engage the audience. Many of the things they turn to are superficial and temporary in nature, not leading to any long term and substantial change in the way their teams approach the market and sell.

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Aligning Customer Objections to the Buying Process

SBI Growth

Don’t get me wrong, I revel in an easy solution. For instance, objections from customers early in the journey can mean: Not yet in the market. Another extremely useful sales rep resource is a repository of objections that you can reference. Formulaic approaches such as this are very tempting. Seem too good to be true?

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Are We Underperforming Our Potential?

Partners in Excellence

We take a moment to celebrate, high 5 each other and revel in the success. But what I am suggesting is that while we are satisfied with hitting our numbers, it’s important to look at how we are making them, exploring the question, “Can we or should we actually be doing more with the same resources?”