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6 Things Good Lead Generation Vendors Do Right (That You May Be Doing Wrong)

Pointclear

(One client has retained PointClear at three different companies because our relationship jelled when I mentioned I had researched his passion for a medical condition he’d survived). Think of the opportunity inherent in this longer-term approach to B2B sales lead generation?

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Parallels: Social Manufacturing & Outsourcing Manufacturing Lead Generation

Pointclear

—noted the Dreamforce announcement of Salesforce.com’s support for Kenandy , a cloud-based manufacturing solution that incorporates the social tool, Chatter. In a sense, Kenandy and PointClear function in similar ways to move strategic business processes out to more efficient and cost-effective resources.

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Listen more, talk less … and drive more revenue

Pointclear

Set a comfortable tone and allow time and opportunity for the person on the other end of the line to think and speak. Open-ended, clarifying and probing questions are important tools. Read this post , written by Jim Hall, a PointClear associate, to learn how he applies these listening skills every day. Pay attention.

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What's it take to generate leads that fuel your forecast?

Pointclear

Because the chances are pretty low—probably 3% to 4% at best—that any of these names are bonafide opportunities if you are a B2B company with a complex sales process. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. At PointClear, our average associate is 50.

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Tell Marketing They Can Keep Their Leads

No More Cold Calling

Consider this example from Dan McDade, president and CEO of PointClear: The marketing department for one unnamed company generated more than 9,000 “sales leads” in a year, but only 1.28 the most powerful tool in your sales toolbox is still you! You can’t depend on your marketing department to generate real leads. Even in Sales 2.0,

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Sales Lead Management Association Honors

SBI

They assist with implementation strategy, productivity & performance initiatives, processes, technology and tools. Dan McDade – Pointclear. Author, Nancy Nardin is the foremost expert in sales productivity tools. Follow Nancy on Twitter @sellingtools or subscribe to her Tool Talk blog.

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Depend on Recurring Revenue? Here’s How to Contain Creation Costs

Braveheart Sales

An outside sales call costs $308, an inside sales call costs $50 [Source: PointClear]. Implement a Repeatable Predictive Sales Process – Whether an inside seller or field seller, following a repeatable predictive sales process is one of the easiest tools to implement and requires the least amount of true sales skill to master.

Revenue 52