Remove product content-management
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How to Personalize Coaching to Increase Team Productivity

SalesFuel

As a sales manager, you may feel this pressure more than other department heads. You can increase team productivity by personalizing coaching and improving efficiency in sales team processes. The average sales organization publishes continuous content updates to reinforce training. Regular coaching may deliver better outcomes.

Coaching 115
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A Failure to Launch?

Sales and Marketing Management

Author: Tom Pisello Many new campaign and product launches fail because sellers don’t understand the new solution or didn’t even know about the launch in the first place. In order to resonate with customers, your announcement must be seen, messaging absorbed and content leveraged with the sales team. A failure to launch.

Campaigns 326
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Driving Performance in Financial Services: The Allego Advantage

Allego

Allego’s sales enablement platform empowers financial services firms to enhance sales effectiveness , improve employee productivity, and maintain regulatory compliance in a dynamic and competitive market environment. Manage Risk: Certify and achieve regulatory compliance to ensure consistent messaging and minimize risk.

Insurance 118
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How to Measure and Optimize the Success of Your B2B Digital Content

Sales and Marketing Management

You should regularly monitor your content’s performance using the right KPIs. The resulting findings can help you concentrate production on strategies that will yield greater ROI and identify harmful shortcomings within your company’s messaging.

B2B 250
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[Live Webinar] Creating Delightful Customer Education Programs that Drive Business Outcomes

Speaker: Daniel Quick, Head of Customer Education, Asana

Therefore, it’s critical that both your content and your learning experience are highly engaging, especially when training is voluntary, as it often is for customers. At work management platform, Asana, the company is well-aware of the need for bringing something extra to the training table. Register now to reserve your spot!

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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

The ability of generative AI to automate routine tasks, analyze data, and generate content is already freeing up valuable time that entrepreneurs, executives, and individuals can use to instead focus on more strategic decision-making. Each new example proves tantalizing hints of how much of a productivity game-changer generative AI can be.

Data 130
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How to Develop Website Content Marketing that Drives Conversions

SalesFuel

Creating website content marketing that engages the consumers who do visit your client’s website has never been more important. Here are a few tips for creating content that will help drive sales. When consumers take the time to visit a website, they expect content that will fulfill their needs. What Content Do They Want?

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Reconstructing Your Product Sales Training for Success in 2022

In 2022 sales management challenges will grow. Customer meetings will be harder to schedule, sales rep turnover will be higher, and traditional Product Sales Training (Lunch ‘N Learns, Demo Days, Sales Meetings) will be tougher to execute. Content creation. Understanding the options. Assessing the need.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. How to optimize content creation and collaboration for the moment of need. How to streamline and power up your product launches. Virtual sales success requires new ways of thinking.

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Building Your Customer Education Brand: Using Customer Champions to Drive Widespread Program Adoption

Speaker: Natasha Husein, Product Marketing Manager, Clever

When you’re building a Customer Education program, your efforts will largely focus on content creation and strategy. In the midst of that development, it’s easy to overlook another core component of your program: marketing.

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey. During this exclusive event, Jake Miller, Senior Product Marketing Manager at Allego, will explore how to empower sellers to create customized and immersive buying experiences.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.