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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

Here’s what the data says: According to a recent ZoomInfo survey of approximately 600 sales and marketing professionals, 54% of respondents said their organization hosted virtual events, while 40% stopped hosting events completely after the pandemic began in 2020. Lessons learned from virtual events.

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A Comprehensive Comparison Between B2B and B2SMB Business Models

BuzzBoard

B2B, or business-to-business, typically targets larger enterprises, including multinational corporations, that require substantial volumes of products or services. B2B, or business-to-business, typically targets larger enterprises, including multinational corporations, that require substantial volumes of products or services.

Lead Rank 105
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The Crunchbase 2023 Influential Women in Sales List

Crunchbase

The Crunchbase 2023 Influential Women in Sales List is a submission-based list. They’re launching sales podcasts, YouTube channels and startups of their own. They’re creating safe spaces to empower female professionals and championing diversity in sales, both inside and outside their organizations.

Hiring 130
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The Lost Art of Empathy in B2B sales

Lead411

The Lost Art of Empathy in B2B sales In B2B sales, where measurements, targets, and bottom lines frequently take precedence, empathy has unfortunately become a lost skill for many people. The persistent pursuit of results can sometimes overwhelm the human aspect of sales encounters.

B2B 52
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Sales Talk for CEOs: From FBI to Entrepreneur with Joanna Riley (S5Ep1)

Alice Heiman

Joining the FBI right out of college, Joanna’s first taste of the professional world may surprise you – she conquered sales at just four years old, going door to door as the “snail annihilator” with her best friend. 08:26] Transition from the FBI to starting the first company in sales. [10:05]

Hiring 88
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How to Get Started With Channel Partnerships for SaaS Businesses

Sales Hacker

A channel partner is a company that sells products and services for a technology manufacturer or vendor. What is a channel partner? Channel partners basically onboard other people to sell your product for you. They have a proven, talented, and dedicated sales team. Why use channel partnerships?

Channels 101
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The Role of a Hyper-Personalization Sales App in Boosting Engagement and Conversions

BuzzBoard

In sales, where competition is fierce and attention spans are fleeting, the need for a game-changing strategy is more pronounced than ever. For salespeople navigating the dynamic world of selling digital and media products to small businesses and local enterprises, the term ‘hyper-personalization’ is a potent tool for success.