Trending Articles

article thumbnail

Report: Investing in New Markets Despite Gaps in Confidence

SBI Growth

For much of 2023, volatile markets and unforeseen challenges held CEOs back from executing aggressive value creation plans. But with Q1 2024 going by without much issue, it seems like the perfect opportunity for business leaders to accelerate growth and capitalize on new opportunities. Yet, even with a clear plan in mind, leaders are still hesitant about their ability to execute it successfully, ensuring that CEOs stay vigilant despite hopeful outlooks.

Report 177
article thumbnail

From Reel to Real: A Fisherman’s Guide to Authentic Marketing

Sales and Marketing Management

Just as a well-presented lure will draw in a prized fish, an authentic marketing strategy will reel in a loyal customer base that stands the test of time. The post From Reel to Real: A Fisherman’s Guide to Authentic Marketing appeared first on Sales & Marketing Management.

Marketing 156
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Required for Sales Success Today – A Strong Sales Technology Competency

Anthony Cole Training

Technology is transforming businesses and disrupting entire industries, including the world of selling, which has traditionally been categorized as primarily a “people business”. From prospecting to closing, today’s mobile, social, big data, and cloud technologies are revamping the sales process in ways that would have been inconceivable a few decades ago.

article thumbnail

Exposing the DIY Sales Organization

Understanding the Sales Force

During most of April, I’ve been frequenting a Smoothie Bar near the place we are staying and when I take my first sip each day, one thought occurs to me each time. “Why don’t the smoothies I make at home taste this good and why doesn’t the texture of my made-at-home smoothie compare?” I asked the owner and he said, “I use the same ingredients!

article thumbnail

How B2B Buying Has Changed – And How Sales Teams Must Adapt

A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.

article thumbnail

How To Become The Best Place To Work In The World

Steven Rosen

In this Sales Leadership Awakening podcast, Gerilyn Horan , Hilton’s VP of Group Sales, shares strategies to become the best place to work In the world. She shares insights on creating a supportive environment and the importance of feedback, coaching, and company culture for employee engagement and retention. They also touch on Hilton’s top global workplace ranking and successful coaching programs for high employee retention and satisfaction.

Lead Rank 177

More Trending

article thumbnail

New Research: CEOs Gear for Growth, But Grapple with Talent Questions

SBI Growth

CEOs anticipate growth, confident in their strategies to meet demand. However, many are dissatisfied with Go-to-Market teams executing those growth plans.

Research 177
article thumbnail

Debunking the “Born Salesperson Myth”: A New Era in Sales

SMEI

The idea that “salespeople are born, not made” has long been a prevailing notion in the sales industry. However, this outdated belief has been disproven by the authors of “Open the Mind and Close the Sale: The secret to success in selling!” This book sheds light on the misconceptions surrounding sales and highlights the skills and strategies required to succeed in this field.

Closing 112
article thumbnail

Breaking Out of a Sales Slump

Sales and Marketing Management

Michael Hinkle, a B2B sales veteran turned coach, talks about why slow sales periods happen and how to get out of them. The post Breaking Out of a Sales Slump appeared first on Sales & Marketing Management.

B2B 156
article thumbnail

Unlock Peak Performance: 5 Dynamic Strategies to Supercharge Your Sales Team

Steven Rosen

For sales leaders, building a robust sales culture is the bridge between mediocrity and excellence. The journey to a winning sales culture is a nuanced strategy that unfolds over time and demands patience, careful planning, and decisive leadership. 5 Dynamic Strategies to Supercharge Your Sales Team Cultivate Inclusivity Inclusivity is the cornerstone of a thriving sales culture.

Strategy 156
article thumbnail

Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

article thumbnail

Examples of Good First Impressions for New Hires

Smooth Sale

Photo by Tumisu via Pixabay Attract the Right Job or Clientele: Examples of Good First Impressions for New Hires Despite being different from what you advertised, you evaluate new hires in their first days and weeks to ensure they’re the best fit for your company. But have you thought about how those new hires might also evaluate you? Your latest employees are making up their minds rather quickly, believe it or not, on whether your company is a place they can see themselves working at for

Hiring 106
article thumbnail

5 Effective Virtual Prospecting Strategies to Make You Stand Out

SBI Growth

Gone are the days of endless cold calls and the limitations of geographic reach. Virtual prospecting unlocks a world of potential customers eager to connect online, but with so much competition, it poses a question: How do you make your message stand out? Let’s dive into five powerful virtual prospecting strategies to transform your outreach and propel you ahead of the competition.

article thumbnail

The Power of Professional Selling: Driving Economic Growth

SMEI

In today’s fast-paced business world, professional selling plays a vital role in driving economic growth and innovation. As emphasized in the book “Open the Mind and Close the Sale, 2nd edition,” salespeople are the spark that motivates various groups to action, and their efforts are essential for maintaining a high standard of living.

Microsoft 100
article thumbnail

How to Align with CFOs in a ‘Show Me’ Year for B2B Marketers

Sales and Marketing Management

Chief marketing officers are being asked to show measurable results of their budget. That's a positive thing. The post How to Align with CFOs in a ‘Show Me’ Year for B2B Marketers appeared first on Sales & Marketing Management.

B2B 156
article thumbnail

Streamlining Salesforce for Maximum Impact: A People-Focused Pocket Guide

Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

article thumbnail

Strategies to Develop an Exceptional Workplace

Steven Rosen

In this 3:03 video , Gerilyn Horan discusses the strategies to develop an exceptional workplace and its profound impact on employee engagement and retention. She underscores the pivotal role of a robust leadership team dedicated to nurturing employee growth and success. She highlights the significance of having a global team member survey, a tool used to pinpoint areas for enhancement and ensure ongoing improvement in the work environment.

Strategy 156
article thumbnail

Switching to Systeme.io? Here’s Why It’s Becoming the Go-To Choice for Online Businesses

Fill the Funnel

Discover the Top Reasons Entrepreneurs Are Switching to Systeme.io — What You Need to Know! Choosing a platform to build your online business on can be a difficult decision. Not only should the platform be reliable and have good support, but it shouldn’t be so expensive that your business costs eat into your bottom-line. While […] The post Switching to Systeme.io?

article thumbnail

The 3 Pillars of Effective Marketing Campaigns

SBI Growth

Marketing is a core part of an effective revenue engine, but for CMOs looking to amplify their impact on the bottom line, it can be difficult to get started. After all, marketing has so many moving parts, what should leaders focus on to ensure their campaigns have the reach and impact they seek? Understand your target and position, then use the right people and tools to execute your campaign effectively.

156
156
article thumbnail

Streamlining Personal Finance Can Empower Business Finance and Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Streamlining Personal Finance Can Empower Business Finance and Growth If you are keen to improve your finances as much as possible, there are suggestions for applying to improve the bottom line. The truth is that it can often be tricky to do this effectively, but it’s well worth looking into to keep your finances moving in the right direction.

article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

Omnichannel Marketing for B2B: Strategies for Getting More Customers

Sales and Marketing Management

In a crowded and competitive B2B market, omnichannel marketing is an effective differentiator. Here's how to create an omnichannel marketing strategy for a smooth customer experience. The post Omnichannel Marketing for B2B: Strategies for Getting More Customers appeared first on Sales & Marketing Management.

B2B 120
article thumbnail

3 Ways That a Good Team Leader Overcomes Internal Conflict

SalesFuel

Do you consider yourself to be a good team leader? This is a question all managers should ask. In addition to assisting individual employees, you should also be focused on team success. 3 Ways That a Good Team Leader Overcomes Internal Conflict One common roadblock on the path to team success is internal conflict. Employees find many reasons to feel slighted and start bickering.

Hiring 113
article thumbnail

Unveiling Sales Process Bottlenecks: A Data-Driven Approach to Sales Optimization

The Center for Sales Strategy

For as long as sellers have been selling, managers have tracked their activity. Over time, we've improved the tools we use to track that activity, from call sheets to spreadsheets to CRM. But if all we do is capture the data and not study the data, what's the point? After all, the value is not simply in seeing how much activity we have but in understanding the trends within that data to help salespeople improve.

article thumbnail

Samsung Overtakes Apple As Sales Drop

Grant Cardone

As Q1 comes to a close, the statistics are rolling in. And, industry titans are proving to have chips in their armor. One such example is Apple sales being overtaken by South Korean competitor, Samsung. Is this another sign of things to come — or just business as usual? Numbers Don’t Lie… Believe it or […] The post Samsung Overtakes Apple As Sales Drop appeared first on GCTV.

Industry 110
article thumbnail

Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

article thumbnail

How Much Should a Sales Initiative Cost?

Force Management

Determining the budget line item for a sales initiative can be difficult until you start talking to vendors. There are a multitude of sales consultants out there with prices that vary just as much. Once you determine the key knowledge gaps you're trying to fill in your organization or the challenges you're trying to overcome, then it's time to connect with the right solution for your budget and pain points.

Vendor 82
article thumbnail

6 Tips to Help You Protect Your Business Assets Better

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: 6 Tips to Help You Protect Your Business Assets Better Running a business without safeguarding your assets is like skydiving without a parachute! It is a recipe for disaster that has proven itself many times over. Confidence is never a substitute for strategic planning for business or financial matters.

article thumbnail

The Interview….

Partners in Excellence

It’s Friday, it’s been a busy, but great week. Sometimes, my mind starts turning into jelly and goes to weird places. I imagined myself interviewing for the CRO position in a high growth start up. Dave: Thanks for the opportunity to speak, I’m sure I can have a great impact in driving growth in your sales organization. CEO: I’m excited to speak to you.

Scale 110
article thumbnail

Power of a Salesperson’s Training, Knowledge, Spirit of Service

SMEI

In the world of sales, it’s a common misconception that a great product is enough to guarantee success. As the excerpt from “Open the Mind and Close the Sale: The secret to success in Selling!” reminds us, building a better mousetrap doesn’t necessarily mean the world will beat a path to your door. In reality, many potential customers may never even hear about your product, and others may find alternative solutions or get used to doing without.

article thumbnail

2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

article thumbnail

Efficiency in Appointment Setting: Tools, Technologies & Resources for Success

The Center for Sales Strategy

Getting the first appointment with a qualified decision-maker of a target prospect can be one of the most challenging aspects of B2B selling. The ability to set appointments efficiently can make or break a business's success. The good news is that today, sales professionals have access to a plethora of tools and resources designed to streamline the appointment-setting process.

Resources 101
article thumbnail

Understanding Message Hierarchy: The Complete Guide

SocialSellinator

Discover the power of message hierarchy to enhance your brand's communication. Learn to craft and implement it effectively across various platforms.

97
article thumbnail

Outsourcing Strategy Can Help with Business Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Outsourcing Strategy Can Help with Business Growth If you desire to rocket your business growth, there are numerous ways to do this. One of them is to outsource. When you outsource, you will soon find that you can save money while making your company more efficient overall. Our collaborative blog offers insights regarding how outsourcing strategy can help with business growth. __ Outsourcing Strategy Growing Rapidly During periods o