Nutshell

MARCH 8, 2021

Salesforce was novel in that it was among the first few companies to provide software as a service (Saas) as opposed to installable software. Salesforce, plus all the possible apps, is simply a monstrous suite of software. Social media , Slack , Intercom , RingCentral , etc). It was huge. Websites and forms. (

SalesForce 62

SalesForce CRM Hubspot Lead Rank 62

CloserIQ

OCTOBER 10, 2018

Founded 2006. 3Play Media. 3Play Media is an innovator in accessible technology. Founded 2006. HubSpot, a leader in inbound content marketing software, is perhaps Boston’s best-known startup. Their talent management software solution takes care of talent management throughout the entire employee cycle.

Hiring 76

Hiring Company Policies Analytics 76

The ROI Guy

FEBRUARY 15, 2011

Tuesday, February 15, 2011 Updated Alinean Social Media ROI Calculator - New Graphics and Refined Research Weve just updated the Alinean Social Media ROI Calculator with some hot new graphics, and refined value quantification research and analytics. Updated Alinean Social Media ROI Calculator - New. Latest Research.

Social Media 45

Social Media ROI Media B2B 45

Pipeliner

DECEMBER 21, 2021

In 2017, 70 percent of employers already checked social media to screen candidates before hiring. This is significantly up from the 60 percent recorded the year before and the 11 percent in 2006. The average cost of a bad hire varies according to company size: Data enrichment in the recruitment process isn’t actually a new thing.

Data 52

Data Social Media Sports Media 52

The ROI Guy

JANUARY 20, 2011

The tool is featured in direct marketing and social media campaigns, and is available from EMC.com - driving a significant increase in leads, education and deal flow. Updated Alinean Social Media ROI Calculator - New. ▼ January (10) Is The End of the Social Media Story Already Writt. Latest Research.

ROI 40

ROI Social Media Media Campaigns 40

The ROI Guy

DECEMBER 23, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Face-to-face Survey 40

The ROI Guy

DECEMBER 9, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Media B2B 40

Sales Evangelist

OCTOBER 27, 2019

He left the team in 2006 and did what he wanted to do. Twilio is used by many companies that build software or iPhone apps to power their message alerts and phone calls. The social media is always surrounded by stories of fast success but the reality in sales and in business is that it takes years before you get to the top.

Hiring 40

Hiring Lead Rank Outbound Lead Generation 40

The ROI Guy

JULY 15, 2009

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Media B2B 40

The ROI Guy

DECEMBER 6, 2010

At the same time, B2B buyers are taking advantage of the wealth of information available via the Internet and social media to become more empowered, taking charge of the buying cycle. in 2006, but still much lower on the trust scale than almost all other sources. Updated Alinean Social Media ROI Calculator - New.

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

MAY 6, 2010

These key new hires include: Dan Sixsmith , VP, Interactive Marketing Channels – formerly with interactive marketing and communications agency iNDELIBLE Media, Dan is driving Alinean partnerships with interactive marketing firms and content development & syndication channels. Updated Alinean Social Media ROI Calculator - New.

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

SalesLoft

JUNE 16, 2016

It’s not implausible that in the near future, SDRs will produce content (blog posts, landing pages, social media), assets (infographics, whitepapers, direct mailers) and events (guerilla marketing, field events, roadshows) for specific accounts on their own.

Account Based Marketing 52

Account Based Marketing SalesForce Lead Rank Analytics 52

The ROI Guy

JANUARY 25, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ▼ January (10) Is The End of the Social Media Story Already Writt.

ROI 49

ROI Buying Cycle Social Media Webinar Metrics 49

The ROI Guy

FEBRUARY 4, 2009

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Microsoft Media 40

The ROI Guy

JANUARY 17, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ▼ January (10) Is The End of the Social Media Story Already Writt.

ROI 45

ROI Lead Rank Lead Scoring Tools 45

The ROI Guy

MAY 4, 2006

A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. percent of their revenue on marketing, with software vendors spending the most, at 6.5

Marketing 40

Marketing Vendor ROI Survey 40

The ROI Guy

OCTOBER 22, 2010

Surprisingly least effective, considering the growing budgets and efforts put forth in new channels, awareness is less often generated via social media, blogs and banner advertising. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt. Latest Research.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

The ROI Guy

FEBRUARY 4, 2009

Cold, hard decisions are being made on where to trim personnel, hardware and software spending. Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Latest Research.

ROI 40

ROI Social Media Analysis Microsoft 40

The ROI Guy

NOVEMBER 8, 2006

Wednesday, November 08, 2006 Hard and Soft ROI - The differences and quantification Hard and soft ROI usually refers more specifically to various benefits which can be included and used in an ROI analysis. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Benefit Oracle 40

The ROI Guy

FEBRUARY 4, 2009

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

Microsoft 40

Microsoft ROI Licensing Social Media 40

The ROI Guy

JANUARY 10, 2011

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ▼ January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Decision Maker Survey 40

The ROI Guy

NOVEMBER 8, 2006

Wednesday, November 08, 2006 TCA Champ - Oracle or Microsoft SQL Server? As well, the costs for hardware platforms, software licensing, management utilities and business resilience should be tallied, since these typically consume 40% or more of any database project’s cost. Updated Alinean Social Media ROI Calculator - New.

Oracle 40

Oracle Microsoft ROI Outsourcing Services 40

The ROI Guy

NOVEMBER 4, 2010

From these survey results, increased spending on content marketing for corporate web sites and social media would seem to help drive more / faster buying decisions. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt. Latest Research. Let the Good Times Roll?

ROI 45

ROI Buyer Buying Cycle Social Media 45

The ROI Guy

DECEMBER 15, 2005

With consolidation to storage area networks and advances in storage management software packages, the concept of hierarchies and intelligent management like information lifecycle management (ILM) is again at the forefront of storage architecture planning. As for ILM adoption, Gartner Inc.

ROI 40

ROI Retention Software Software 40

The ROI Guy

SEPTEMBER 4, 2007

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Comparison Networking 40

The ROI Guy

DECEMBER 14, 2005

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Outsourcing Services Lead Rank Social Media 40

The ROI Guy

JULY 22, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Lead Rank Social Media Lead Scoring 40

Sales Hacker

OCTOBER 5, 2018

I joined the ranks of Prime Point Media in 2006 selling national accounts, and by 2008 I had built the entire Midwest territory. We use a combination of project management style of software called Monday.com and Pipedrive which is a Kanban-style CRM to keep everyone on the same page. My answer to all of the above was ‘yes.’

Hiring 69

Hiring How To Lead Rank Lead Scoring 69

Sales Hacker

JULY 21, 2020

Before starting Thnks, Brendan was a technology and media veteran. I studied media, which is rare when you think Johns Hopkins. I had come out of there and I was a media planner with an Interpublic Group at a company called Initiative. And so media barter is effectively trading distressed assets for advertising time.

Outsourcing Services 72

Outsourcing Services Scale Media Follow-up 72

The ROI Guy

AUGUST 5, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Media B2B 40

The ROI Guy

SEPTEMBER 17, 2010

Survey results indicate that over the next 2 to 3 years, 67% plan to increase spending on social media, and 64% continue to increase spending on digital and online marketing. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt. Latest Research.

ROI 40

ROI Social Media Ideal Customer Profile B2B 40

The ROI Guy

SEPTEMBER 10, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Demand Generation Agencies Survey 40

The ROI Guy

AUGUST 4, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Lead Rank Lead Scoring Social Media 40

The ROI Guy

SEPTEMBER 28, 2010

Todays buyers have more sources of information than ever including traditional, on-line and social media sources. Although social media and blog content have the hype, when we look to which marketing content B2B buyers use more than any other in driving decisions, the white paper shines well above all others (MarketingSherpa and IDG 2010).

ROI 49

ROI Social Media Vendor Buyer 49

The ROI Guy

SEPTEMBER 9, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Sales Enablement Lead Rank Social Media 40

The ROI Guy

SEPTEMBER 16, 2010

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

ROI 40

ROI Social Media Buying Cycle Sales Enablement 40

The ROI Guy

NOVEMBER 8, 2006

Wednesday, November 08, 2006 Is Return on Customer (ROC) a good business value metric? Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Latest Research.

ROI 40

ROI Ideal Customer Profile Social Media Customer 40