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How Oracle Thrived in the 2008 Recession, Even with Missed Revenue Opportunities

SBI Growth

Now fast forward to 2008. Stocks are booming. Getting a loan has never been easier. Companies are investing in themselves, growing their businesses, and increasing shareholder value. The real estate bubble.

Oracle 215
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Grow Revenue During a Recession by Being Counter-Intuitive

Understanding the Sales Force

The economic crisis of 2008-9, and the Covid lockdowns of 2020-2021 showed us that when companies focus on cost-cutting instead of growing revenue, revenue declines - sharply. Can companies add water to grow revenue when the economic conditions are evaporating? Closing delays. Failure to hit quotas. Order cancellations.

Revenue 344
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Intel Headed Into the 2008 Recession at the Top – but Did It Stay There?

SBI Growth

Before the 2008 recession, Intel pushed out rivals by keeping its product cycles tight. With a philosophy that innovation would move the market in its favor, Intel devoted itself to delivering the fastest and latest technologies. Being ahead of the.

Marketing 246
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Grow Revenue During a Recession by Being Counter-Intuitive

Understanding the Sales Force

The economic crisis of 2008-9, and the Covid lockdowns of 2020-2021 showed us that when companies focus on cost-cutting instead of growing revenue, revenue declines – sharply. Can companies add water to grow revenue when the economic conditions are evaporating? Failure to hit quotas. Order cancellations.

Revenue 156
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Ominous Signs for Sales Teams and Baseball Can Help

Understanding the Sales Force

Whether or not it’s an economic crisis like 2008-2009, the four things I shared tell us that selling is quickly becoming much more difficult. On the other hand, the effects of the 2008-2009 economic crisis lasted for years. More importantly, it was short lived.

Hiring 182
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Why are Half of All Sales Reps Still Missing Quota in a Booming US Economy?

Understanding the Sales Force

I remember it well as revenue at Objective Management Group dropped by more than 30%, almost overnight. During 2008 and 2009 more than half of all US sales reps were missing quota and considering the circumstances, that didn't seem to shock anyone. This article attempts to explain why.

Quota 252
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Sales Pipeline Dried Up? The #1 Way to Land Top Prospects Now

No More Cold Calling

Ram Charan, author of more than 20 books and consultant to CEOs, said in 2008 : “It’s counterintuitive but true that when the economy slows down, the pace of decision-making has to speed up, because you can’t put off the tough choices anymore. It’s not 2002 and 2003, or 2008 and 2009. Companies that take action, win.

Pipeline 414