Zoominfo

FEBRUARY 1, 2021

How important are prospecting insights to your sales strategy? Of course, your sales strategy’s success, including reaching your revenue goals, depends on the sales team hitting their numbers. It could be that their sales reps know how to prospect effectively. What are prospecting insights?

Data 246

Data Prospecting Strategy Cold Calling 246

SBI

APRIL 27, 2021

26 Top Sales Software to Drive Growth in 2021. The pace of innovation in the Sales Software market is accelerating. Top Sales Software. That’s why I’m excited to announce our annual Top Sales Tools awards. This year’s award recipients include top sales software that can help with all the above.

Software 143

Software Software Lead Rank InsideView 143

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

Sales Enablement 130

Sales Enablement Webinar Metrics Top of Funnel Strategy 130

Bigtincan

OCTOBER 13, 2021

This year at Medforce Connect 2021 commercial excellence and marketing leaders from Europe’s top Medtech companies dug into the State of Medical Technology Sales. The companies, including BD, Baxter, and Zimmer Biomet met to exchange ideas and get input for commercial and marketing priorities for the rest of 2021 and beyond. .

Face-to-face 105

Face-to-face Scale Consumer Sales Cycle 105

Janek Performance Group

DECEMBER 28, 2021

In sales, thought leadership is a crucial component of success. It’s part of an organization’s sales enablement strategy that primes reps to believe in and sell their products and services to the best of their ability. As we close out 2021, here are our top five blogs of the year: How to Sell Virtually.

Sales Qualified Lead 118

Sales Qualified Lead Lead Rank Marketing Qualified Lead Lead Generation 118

Crunchbase

FEBRUARY 22, 2021

B2B sales prospecting isn’t always as exciting and glamorous as other parts of the sales routine, as you can imagine; it’s far more behind the scenes and challenging. In fact, sales leaders agree that prospecting is the hardest part of the sales process. How to prepare for B2B sales prospecting.

Ideal Customer Profile 90

Ideal Customer Profile B2B Prospecting Cold Calling 90

Sales Hacker

FEBRUARY 18, 2021

Sales leaders and trainers (and their marketing counterparts) spent 2020 trying to figure out how to translate in-person conferences into compelling, engaging virtual events. And because COVID-19 still hasn’t gone away, sales conferences are still taking on a virtual format. 9 sales conferences and events to attend in 2021.

Conference 104

Conference Sales Enablement Networking B2B 104

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

Sales Enablement 100

Sales Enablement Webinar Metrics Top of Funnel Strategy 100

Zoominfo

OCTOBER 13, 2021

A 2018 study by the University of Zurich found that even a small gift from a sales representative makes customers much more likely to make a purchase. “It’s something like an educated Hail Mary pass that sweeps up unconverted marketing qualified leads.” What do we mean by “direct mail marketing”? The results?

Top of Funnel 130

Top of Funnel Lead Rank Marketing Qualified Lead Direct Mail 130

Vendor Neutral

JUNE 2, 2021

The 20 Best Sales Podcasts for 2021. Insight, Advice, and Guidance into Sales, Leadership, and Life. We recently reached out via LinkedIn to ask what sales podcasts helped people do just that throughout 2020 and into 2021. Best Sales Podcasts - The Results Are In…. The Sales Management. Simplified.

B2B 130

B2B Sales Enablement Sales Webinar Metrics 130

Pipeliner

NOVEMBER 9, 2020

Sales Experts Advice and Tips. Get ready for 2021! This year has been a challenging one for many people but now is the time to build for 2021. You may need to pivot, you may need to after adjacent markets or you may just have to rebuild in your market – whatever the case going into 2021 with a strong pipeline is critical.

Pipeline 84

Pipeline Cold Calling Pivotal Lead Generation 84

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time?

Revenue 125

Revenue Lead Rank Hiring Account Based Marketing 125

Sales and Marketing Management

DECEMBER 7, 2020

Product reviews provide an effective way for prospective customers to understand real experiences with products and/or services. Yet third-party product reviews often fail to be considered a top marketing priority. Let’s explore the reasons why product reviews should be part of your go-to-market strategy for 2021 and beyond.

Scale 177

Scale Strategy Top of Funnel Marketing 177

Allego

DECEMBER 17, 2020

One big takeaway for Allego: Sales enablement’s moment has arrived. That’s because in 2020, the business of sales was completely disrupted. Equipping sales teams with the content, skills training, knowledge, coaching, and tools to effectively sell your product or service is essential to survive and, hopefully, grow.

Hiring 93

Hiring Sales Enablement Coaching Video 93

Zoominfo

APRIL 20, 2022

Marketers have spent years making sure they get credit for the leads generated by their hardworking teams. But as B2B sales gets more competitive and complex, simply knowing who sourced a lead may no longer be good enough. Data from Forrester Research shows how rapidly marketing metrics are changing.

Account Based Marketing 130

Account Based Marketing Marketing Lead Rank Top of Funnel 130

Zoominfo

JANUARY 4, 2022

The digital marketing landscape is more competitive than ever — and if you’re not prepared, you’re already behind. Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. Forrester also predicts that marketing tech budgets will increase from 19% to 25% in 2022.

Account Based Marketing 130

Account Based Marketing Trends B2B Marketing 130

Vengreso

FEBRUARY 3, 2021

When I set it out to curate a list of the best sales podcasts for this year, I had two motivating forces in mind: Continuous Learning and Growth is not an Option for Sales Professionals. In sales leadership, we always talk about growing and doing. Growing in the craft is critical to our sales success. Sales Leaders.

Scale 111

Scale B2B Lead Rank Outside Sales 111

SBI Growth

MARCH 2, 2021

The most difficult challenge leaders will face in 2021 is motivating personnel. Even with a new prospect or a new project, for most employees, the outlook is another year of virtual meetings that highly resembles 2020. In this environment, how.

Motivation 229

Motivation Sales Talent Retention Meeting 229

Sales Hacker

MARCH 17, 2021

Plenty of sales best practices still apply post-COVID, but in this panel, we want to dig into: what’s fundamentally different about sales? From simplifying your message to focusing on mental health, these revenue leaders cover what it means to be a successful salesperson and how to take care of people in 2021.

Google 62

Google Networking Revenue Sales Enablement 62

Tenbound

MAY 14, 2021

The Sales Development Benchmark Survey Report 2021 – Now Available 5 trends in Sales Development to look out for in 2021 2020 was a difficult year for many businesses, and it is now time for Sales Development professionals to shift their attention from executing basic activities to providing extreme value to prospects, while forging greater alignment (..)

Survey 52

Survey Report Trends Sales 52

Product Management University

SEPTEMBER 24, 2021

B2B Product Manager September 2021. The highest performing product management teams know the market as well or better than they know their products. There’s only one way to get that expertise…spend more time with prospects and customers. The Leap From Product Marketing to Solutions Marketing in 3 Steps.

B2B 52

B2B SalesForce Course Pipeline 52

Zoominfo

JANUARY 15, 2021

After a year like no other, here we are in 2021 still standing. The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. One thing is clear — lead generation has never been more central to a business’ success.

Paid Content 264

Paid Content Lead Generation Lead Rank Lead Scoring 264

Gong.io

JANUARY 1, 2021

All sales organizations are masters of sales tactics. . And while tactics are important, a sound sales strategy is critical to improving your closed/won ratio. Here is the 7-step framework for crafting a bullet-proof sales strategy in 2021. SALES STRATEGY STEP 1: BUILD AN IDEAL ACCOUNT PROFILE.

Buyer Persona 118

Buyer Persona Strategy Ideal Customer Profile Hiring 118

Sales Hacker

JANUARY 20, 2021

As pipelines shrank due to COVID-19, many organizations shifted from inbound to an account-based sales and marketing outreach approach. They are only engaging in one-to-many ABM and one-to-few ABM, and they are missing opportunities to drive sales cycles with target organizations that are stuck in status quo.

Account Based Marketing 67

Account Based Marketing Top of Funnel Account Lead Rank 67

Hubspot Sales

DECEMBER 15, 2020

If you started paying more attention to the sales enablement needs of your organization, you’re not alone. For sales organizations that have been waiting to implement dedicated sales enablement measures — the time is now. In 2020, Crayon placed even greater emphasis on sales enablement to support their sales force.

Sales Enablement 128

Sales Enablement Revenue Top of Funnel Hiring 128

Hubspot Sales

DECEMBER 28, 2020

Sales is changing. A study by Gartner's uncovered that enterprises lose out on up to 10% of their annual sales due to poor planning. Moving into 2021, sales territory mapping software is here to help clear up the ambiguity, help you plan for the future, and get your team on the right track. But, who has the time for that?

Territories 135

Territories How To Demographics Software 135

Crunchbase

JANUARY 26, 2021

Every year in the sales industry brings new trends and processes for business leaders to consider. Over the last few decades, we’ve seen the rise of everything from e-commerce, to virtual reality sales. Here’s what we discovered for 2021. Here’s what we discovered for 2021. Channels in the sales playbook are evolving.

Trends 98

Trends Social Media Discount Decision Maker 98

Showpad

JUNE 29, 2021

**This post is part of a series based on Showpad’s 2021 Modern Selling Study. Showpad’s 2021 Modern Selling Study found that sales enablement has become more important since the start of the pandemic. Showpad’s 2021 Modern Selling Study proves that enablement is more important than ever. This trend is the same globally.

Study 111

Study B2B Face-to-face Report 111

LeadFuze

AUGUST 13, 2021

Stay Ahead With These Sales Training Courses this 2021! Predictable Revenue, sales hacking, and now account-based everything has massively impacted the sales profession over the last 10 years. In partnership with LeadFuze, Sales Hacker has launched FREE LeadFuze Certified Sales Hacker Bundle.

Course 98

Course Ideal Customer Profile Training Account Based Marketing 98

No More Cold Calling

FEBRUARY 24, 2021

Why the sudden interest in referral sales? The events of 2020 changed the customer buying journey, so we must change our prospecting tactics. Or rather, change them back —from digital marketing to relationship building. You can ask: During the sales process when you’ve added value. A sudden decline in seller access.

Referrals 323

Referrals Sales Qualified Lead Marketing Qualified Lead Lead Generation 323

Sales Hacker

MARCH 5, 2021

As we move into 2021, buyer intent data will help you gain ground on competitors and connect with prospects. The remote sales landscape is getting stuffy. Across the table (or buffering screen on Zoom), sellers are embracing digital sales and prospecting. Companies that were unable to make the switch have suffered.

Buyer Intent 98

Buyer Intent Intent Data Intent Top of Funnel 98

No More Cold Calling

MARCH 31, 2021

Now that we’re moving into the second quarter of 2021, the economy is beginning to improve, and vaccinations are helping us slowly approach herd immunity. They recognized that asking clients for referrals was the way to gain access to prime prospects. Same old, same old in 2021? Why the sudden interest in referral sales?

Referrals 371

Referrals Cold Calling Sales Qualified Lead Call-back 371

Zoominfo

AUGUST 3, 2022

All too often, marketing budgets are the first to be scaled back. We surveyed nearly 250 marketers , and while 59% of respondents said they either were not adjusting their budgets or weren’t making significant changes, almost 40% said they were cutting back on marketing spend in anticipation of a recession.

Top of Funnel 130

Top of Funnel Marketing Advertising Advertising 130

Pipeliner

DECEMBER 31, 2020

Thanks to our growing band of contributors from across the globe, we are able to bring you great insights on how to succeed in 2021 across multiple dimensions – these are organized into YouTube playlists. Here is an excellent YouTube Playlist dedicated to the art/science of prospecting. Here’s to a wonderful 2021!

Face-to-face 52

Face-to-face Motivation Course Prospecting 52

Hubspot Sales

SEPTEMBER 6, 2022

Change is unavoidable in sales. HubSpot surveyed 1,000+ sales professionals to get a better picture of the sales landscape in 2022. These powerful insights can inform every aspect of your sales process — from pitching to customer retention. More interaction with prospects throughout the sales process.

Hubspot 81

Hubspot Trends CRM Retention 81

Sales and Marketing Management

FEBRUARY 8, 2021

“Google searches reflect that Airbnb has eclipsed the equity of century-old brands, in one decade, across markets big and small,” wrote entrepreneur and NYU marketing professor Scott Galloway. While competitors may have equity in a specific market, no brand sits on the iron throne across all markets as Airbnb does.”.

Marketing 120

Marketing B2C Account Based Marketing B2B 120