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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. My best tip for Facebook advertising campaigns for small businesses is to expand your reach with a page post engagement ad!

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The Essential Link Between Diversity and Sales

Pipeliner

A diverse sales team can gain access to an expanded client pool, especially if they embrace diversity in their advertising efforts. Representation in advertisement matters. Consumer perceptions of diversity in advertisement make a huge difference in sales. “64% Provide regular diversity training.

Hiring 98
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What Digital Marketing Certifications Should I Have to Sell to Small Business?

BuzzBoard

Top Digital Marketing Certifications to Target Local Businesses In today’s highly interconnected era, promoting your local business goes beyond traditional advertising. Leading the way is Google’s Digital Marketing Course. Start your learning journey with these highly recommended marketing courses today.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

Data via MIT Sloan Of course, not all companies are the same. The study showed a broad range of attrition within specific companies in various industries. Data from Indeed, the recruitment platform, indicates that between July 2020 and July 2021, searches for vacancies advertising such incentives increased by 134 percent.

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Are You Doing Enough To Support Employee Development?

Smooth Sale

Professionals refer to the process of recruiting, onboarding, training, and the need to repeat the same continually as ‘The Revolving Door Syndrome.’ Training and Studying. Training and studying are mutually beneficial for employers and employees. Worse, the impact on the bottom line can be severe. .

Hiring 78
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Sales Skills Training and Techniques

The Digital Sales Institute

What are sales skills training and techniques as they apply in the modern sales process? The history of sales over the last several decades has changed dramatically, but the most dramatic changes have come since the advent of the internet and web-based advertising. Sales Skills Training and Techniques – Listening Skills.

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6 Easy Steps to Get More Sales Referrals

Janek Performance Group

Because salespeople may not have received training on how to generate referrals they feel uncomfortable and give up. Of course, you change the percentage to match your current referral rate but with a written process and a formal strategy, this number will grow over time. A trusted referral is the Holy Grail of advertising.”

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