Zoominfo

APRIL 12, 2021

How do you scale your marketing strategy to enterprise-level and keep leads flowing into your funnel? An SMB digital marketing strategy , meanwhile, will typically focus on a customer base that best fits the product or service rather than exponential growth. . What Is an Enterprise Marketing Strategy? Personalize at scale.

Scale 189

Scale Enterprise Enterprise Account Based Marketing 189

Sales and Marketing Management

FEBRUARY 8, 2021

“Google searches reflect that Airbnb has eclipsed the equity of century-old brands, in one decade, across markets big and small,” wrote entrepreneur and NYU marketing professor Scott Galloway. While competitors may have equity in a specific market, no brand sits on the iron throne across all markets as Airbnb does.”.

Marketing 120

Marketing B2C Account Based Marketing B2B 120

Nimble - Sales

FEBRUARY 5, 2019

Despite the proliferation of social media, email marketing remains one of the most powerful sales and marketing tools for B2B and B2C organizations. Microsoft Outlook is an email category leader, with than 400 million people using Microsoft Outlook to communicate with customers and prospective buyers.

Microsoft 61

Microsoft CRM B2C Social Media 61

Janek Performance Group

DECEMBER 27, 2022

With the New Year just around the corner, it’s time to consider the new B2B sales strategies you may have been putting off. The B2B landscape is changing rapidly. Looking into the future, we can predict the changes to the B2B sales landscape and what strategies companies should adopt to stay successful. New Revenue Source.

Trends 62

Trends B2B Hiring Ideal Customer Profile 62

Zoominfo

OCTOBER 22, 2020

We know what you’re thinking, but even with new privacy laws, B2B prospecting is possible in Europe, if you’re taking the right steps. At this year’s virtual event Henry Schuck, delivered a keynote presentation called “Hit Your Number: How To Fast-Track Your Outbound Sales and Marketing in Europe.”. A contract with the user.

Outbound 246

Outbound Ideal Customer Profile NetSuite Microsoft 246

Igniting Sales Transformation

MAY 11, 2018

In this Conversations with Women in Sales interview, I talked with Jen Sieger, Director Inside Sales Specialist Team at Microsoft about Digital Sales Best Practices. How Jen and her team members are driving Digital Selling within Microsoft. Jen Sieger, Director Inside Sales Specialist Team at Microsoft. Connect on LinkedIn.

Microsoft 49

Microsoft Inside Sales Twitter Lead Rank 49

Igniting Sales Transformation

MARCH 14, 2018

Sales Director in the Emerging Solutions Group at Microsoft. She started in marketing at Microsoft and eventually advanced into a sales role. In Christine’s current role in the emerging solutions group and their charter is to land new business acquisitions or launch first-party solutions from Microsoft. Christine is a Sr.

Microsoft 53

Microsoft Scale Revenue LinkedIn 53

The Sales Hunter

OCTOBER 29, 2012

Quit trying to worry about whether your marketing plan is getting drowned by the big boys. The launch of both the Microsoft Surface tablet and the launch of the new Apple iPad Mini is a classic case of this. Advertising and marketing buzz creates awareness and serves to open up new markets. It makes you an order taker.

Microsoft 161

Microsoft Advertising Advertising B2C 161

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. . The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Yet all hope is not lost.

Intent Data 244

Intent Data Intent Data Intent Signal 244

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Yet all hope is not lost.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Igniting Sales Transformation

AUGUST 1, 2018

In this interview, I talked with Lindsay Zwart, US General Manager Cloud & Enterprise Business Group at Microsoft Corp. About Lindsay: US General Manager Cloud & Enterprise Business Group | Microsoft Corp. This podcast is presented by our Elite Sponsor, Microsoft. Spotify Stitcher Google Play . Listen HERE.

Microsoft 48

Microsoft Customer Enterprise Enterprise 48

SBI

MARCH 15, 2018

This week I interview Derek Slayton , Global Leader & GM of Sales & Marketing Solutions of Dun & Bradstreet. Derek: At Dun & Bradstreet, we are seeing that B2B relationships are growing increasingly complex and that access to accurate data is critical to driving growth. We call it Sales Tech Game Changers.

Hoovers 139

Hoovers Pipeline Data B2B 139

Zoominfo

JULY 8, 2021

Sales reps and marketers that use ZoomInfo and Microsoft Dynamics 365 are about to see their day-to-day lives get easier thanks to a new collaboration between the two companies. This integration allows customers to accelerate their sales and marketing efforts by using ZoomInfo’s best-in-class data while never leaving Dynamics 365.

Data 130

Data Microsoft Decision Maker CRM 130

Igniting Sales Transformation

FEBRUARY 14, 2018

Perhaps the biggest reason is that my guest, Debbie Dunnam , Corporate Vice President of Inside Sales at Microsoft, walks her talk. Debbie Dunnam, Corporate Vice President of Inside Sales at Microsoft. We’d like to thank our Elite Sponsor, Microsoft. Visit the Microsoft Partner Network. About Debbie Dunnam.

Microsoft 62

Microsoft Lead Rank Meeting Inside Sales 62

SalesLoft

SEPTEMBER 23, 2022

Prospecting with B2B sales emails is sort of like asking a Magic 8 Ball. Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails. What to Keep in Mind for B2B Sales Emails. Luckily, when it comes to your B2B sales email strategy, you don’t have to guess.

Construction 52

Construction B2B Case Study Lead Rank 52

Igniting Sales Transformation

AUGUST 15, 2018

In this interview I talk with Ryann Dowdy, Director of Sales at iFocus Marketing about the best approaches to achieving sales success through networking. Ryann Dowdy is the Director of Sales at iFocus Marketing, a digital marketing agency in Overland Park, Kansas – part of the Kansas City metropolitan area. Listen HERE.

Networking 102

Networking Microsoft Marketing Strategy 102

Allego

FEBRUARY 28, 2023

Since then, rivals Google and Microsoft have poured billions (with a B) of dollars into generative AI tools, with mixed results. AI tools such as ChatGPT have many potential applications in sales , from creating marketing content to predicting customer behavior. How many new AI tools are there? How do you even use these things?

Tools 118

Tools Lead Rank Lead Scoring Microsoft 118

Hubspot Sales

APRIL 15, 2020

For example, if you decide to implement a tool such as Microsoft Teams you would want to provide training to show your team how to use it before deploying. Connect with your marketing team to ensure your messaging is consistent and empathetic. Focusing on brand affinity — Your customers may also be stressed and overwhelmed.

B2B 104

B2B Webinar Metrics Video Microsoft 104

Vendor Neutral

JUNE 15, 2021

Can Drive Massive Growth For Your B2B Sales Organization. A Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org. Andrew Mewborn, Outreach Andrew is an engineer turned B2B go-to-market enthusiast. He has led marketing organizations at 8 different Bay Area Startups, resulting in 2 exits and 1 IPO.

Siebel 59

Siebel B2B Demand Generation Agencies Webinar Metrics 59

Pipeliner

MARCH 19, 2023

Another CRM giant, Microsoft Dynamics, is also standing behind similar claims—that AI functionality can sell in place of sales reps. First of all, B2B sales, for which both of these solutions are primarily marketed, can (and usually does) involve more than the two-person combination of a salesperson and a buyer.

Microsoft 97

Microsoft Construction Enterprise Enterprise 97

Sales Hacker

NOVEMBER 14, 2023

Prior to Klaviyo, Sean served in enterprise sales roles at Localytics, Yammer (acquired by Microsoft for $1.2B) and SuccessFactors (IPO & acquisition by SAP for $3.4B). Over the last few years he has advised and invested in many B2B SaaS companies, particularly focused on helping with Go-To-Market.

Hiring 90

Hiring Scale SAP Top of Funnel 90

Nutshell

APRIL 3, 2024

Communication tools for startups include: Slack Microsoft Teams Zoom 3. Marketing and sales software Marketing tools allow you to centralize your messaging across various platforms. The real-time data can help you understand your ROI on marketing investments and pivot your efforts where necessary. Of course you do.)

Software 71

Software Software Scale Analytics 71

Zoominfo

JULY 12, 2022

Once a meeting is booked, the program automatically creates an event in your CRM, sends a confirmation email, and adds the details to your leads’ and reps’ Google or Microsoft calendars. Fewer No-Shows “We’ve seen a big reduction in no-shows with this technology,” says Lauren McHugh, senior product marketing manager at ZoomInfo.

Meeting 100

Meeting Demand Generation Demand Generation Targets Microsoft 100

BuzzBoard

NOVEMBER 24, 2023

The logic behind is pretty simple—the intensifying competition keeps disrupting the market as a chain reaction, compelling SaaS businesses to reinvent their marketing and sales time and again. will only continue to expand, software service providers will need scalable approaches to drive above-market growth rates.

Account Based Marketing 52

Account Based Marketing Ideal Customer Profile Account Infusion 52

Sales and Marketing Management

JUNE 28, 2018

Even in the B2B space, 74 percent of buyers report doing more than half of their research this way. For any problem, numerous solutions exist for consumers or B2B clients. Glenton Davis is a business strategist of the Global Partner Marketing Channel and Programs at Microsoft.

Buyer 209

Buyer Guidelines Insurance Insurance 209

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Hope is not lost.

Intent Data 130

Intent Data Intent Data Intent Signal 130

Zoominfo

OCTOBER 22, 2020

But even with new privacy laws, B2B prospecting is possible in Europe, if you’re taking the right steps. At this year’s virtual event Henry Schuck, delivered a keynote presentation called “Hit Your Number: How To Fast-Track Your Outbound Sales and Marketing in Europe.” Best practices for going to market across Europe.

Outbound 100

Outbound Ideal Customer Profile NetSuite Microsoft 100

Allego

JUNE 21, 2023

But there’s also concern because sales, enablement, and marketing teams face serious challenges that impact their ability to attract and win over buyers. Want proof that B2B sales teams are facing a wake-up call? Take a look at the following B2B sales stats that presenters shared during the S3 conference. McKinsey & Co.)

Revenue 118

Revenue SalesForce Hiring Face-to-face 118

Lead411

APRIL 4, 2024

It is crucial for firms to have accurate and current data in customer relationship management (CRM) systems since these systems are becoming more and more reliant on them to power marketing, sales, and customer care efforts. Reasons Why CRM Hygiene Is Crucial Data that is both clean and dependable is the backbone of any CRM system.

CRM 52

CRM Data Strategy Buyer Intent 52

Igniting Sales Transformation

FEBRUARY 21, 2018

In this episode, my guest is Shari Johnston, VP Marketing at Casetext and our topic is Aligning your Go To Market Strategy Around Account-Based Marketing. Account Based Marketing, Account Based Selling and Account Based Everything has been a pretty hot topic for the last two + years.

Account Based Marketing 50

Account Based Marketing Ideal Customer Profile Account Demand Generation Targets 50

Zoominfo

AUGUST 24, 2021

Whether it’s to access fast customer support, resolve a technical issue, or simply connect to a sales representative, more and more companies are adopting chatbots and conversational marketing platforms to their websites. Marketing teams are inundated with so many channels, tactics, and campaigns. No More Waiting Around.

Demand Generation 130

Demand Generation Demand Generation Targets Engineering Top of Funnel 130

Zoominfo

JUNE 23, 2022

This information is sourced from our talented in-house research team, customer surveys, and web crawlers to make sure that we’re offering a broad range of news that you can use to own your market. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close. Free Trial 1.

Oracle 100

Oracle Lead Rank Hiring Microsoft 100

Zoominfo

JULY 25, 2022

If you’re not familiar with ZoomInfo’s Scoops, they consist of actionable insights that your sales, marketing, and recruiting teams can use to improve their workflows and increase revenue. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close. The Scoops are tasty this week, folks.

Oracle 100

Oracle Microsoft Face-to-face Policies 100

Hubspot Sales

MAY 3, 2021

LinkedIn Sales Insights is tailored toward Sales Operations and Sales Managers to plan sales and go-to-market strategies. As of right now, the only CRMs LinkedIn Sales Insights can only be synced with — as a part of LinkedIn Sales Navigator — are Salesforce, Microsoft Dynamics 2016, and Microsoft Dynamics 365.

LinkedIn 134

LinkedIn Buyer Persona Microsoft Analytics 134

Igniting Sales Transformation

MARCH 4, 2019

Everyone knows that sellers need to prospect, qualify leads, demonstrate value and business acumen in their outreach to buyers, I kicked things off by asking Kristina what is happening in the market now that dictates what buyers want, so that sellers can better focus? This podcast is presented by our Elite Sponsor, Microsoft.

Microsoft 91

Microsoft Lead Rank Oracle Conference 91

Sales Hacker

SEPTEMBER 6, 2021

??. When a new lead is generated by marketing and comes into your CRM, how do you personalize your initial outreach? We’ll explain how we’ve been using marketing attribution data to personalize our outreach and how it’s netted us an extra $100k in annual revenue. What is marketing attribution data? Firstly, some backstory.

Data 67

Data Lead Rank Lead Scoring Marketing 67

The ROI Guy

APRIL 16, 2010

Our latest press release pre-announces our new XcelLive(TM) platform, a revolution of our existing Assessment, ROI and TCO tool SaaS, which works with Microsoft.NET, Microsoft Silverlight, and Windows Azure to Improve User Experience, Agility and Reduce Costs. The platform is migrating from a legacy Java solution.

Microsoft 40

Microsoft Tools ROI Marketing 40