Xactly

SEPTEMBER 5, 2018

Management by Objectives, aka MBOs, are goals set for employees to improve overall sales performance, as agreed up on by sales manager and rep. MBOs can be an extremely useful tool in addition to your sales commission structure because they give each rep individual goals to strengthen the overall sales organization.

Examples 78

Examples Compensation Incentives Incentive 78

Zoominfo

SEPTEMBER 10, 2020

You might not think that automatic sales dialers have that much to offer you. What Is A Sales Dialer? A sales dialer is pretty much what it sounds like: technology that automatically dials numbers for salespeople. You’re a sales representative. Here’s where the sales dialer comes in. You have hundreds.

Closing 264

Closing Call-back How To Outbound 264

Partners in Excellence

JANUARY 25, 2015

It’s that time of year again, there are lots of posts around the popular research that indicates, “Customers aren’t engaging sales until they are, 57, 70, 90 (depending on the research you read) through their buying cycle.” Playing the numbers and pricing game to win their fair share of RFP’s.

Buying Cycle 48

Buying Cycle Ideal Customer Profile Customer Education 48

Zoominfo

JULY 5, 2023

Speedy customer acquisition without a hefty price tag is the target, but doing it effectively can be a challenge without the right tools and training. They rely on ZoomInfo throughout their sales cycle for comprehensive data about accounts they’re targeting — and new accounts that can expand their market.

Ideal Customer Profile 130

Ideal Customer Profile Direct Mail Strategy Customer 130

Sales and Marketing Management

SEPTEMBER 23, 2019

Author: Giuseppe D’Angelo Inside sales have never been hotter, and the sales field is experiencing considerable change. Much of this is due to the technology that is beginning to drive the sales process much the way it has driven marketing for the past several years. Increasing demand for skilled inside sales reps.

Inside Sales 209

Inside Sales Trends Outsourcing Services Face-to-face 209

Zoominfo

MAY 25, 2021

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. Why has automation failed to gain traction despite its obvious promise?

Marketing 130

Marketing Decision Maker Telecommunications Lead Rank 130

Mindtickle

JUNE 22, 2023

Buyers are already short on time, and the last thing they want is to listen to another sales pitch. Research from our 2023 State of Sales Productivity Report found that during a call, buyers asked an average of 18 questions, a significant increase from 13 questions in the 2022 report. As sellers, you’re even more in the hot seat.

Cold Calling 98

Cold Calling Lead Rank Lead Scoring Ideal Customer Profile 98

Partners in Excellence

DECEMBER 26, 2023

We have endless tools and technologies, increasingly assisted by AI, enabling us to accomplish more in each hour. If I think, for example, the evolution of “prospecting letters.” ” I started in sales, about 5 years before emailing became popularized. The goal of each of these is increasing our efficiency.

Retention 135

Retention Maximizer Buying Cycle Social Media 135

Emissary

MARCH 2, 2023

Achieving enterprise technology sales goals has always meant overcoming a host of unique and challenging obstacles, including withstanding a protracted decision-making process and convincing a slate of committee members of your value proposition. Then they must craft an effective approach that will quickly convey value and lead to conversion.

Decision Maker 98

Decision Maker Ideal Customer Profile Top of Funnel Networking 98

Mindtickle

APRIL 27, 2022

Yet many shy away from taking on such an initiative, thinking it’s impossible to achieve given the current size of their sales team and available resources. And it often begins with your sales team. Spreadsheets and paper documents no longer support complex buying cycles — technology is a must-have in today’s business environment.

Data 52

Data Lead Rank How To Lead Scoring 52

The Spiff Blog

AUGUST 22, 2023

After all, RevOps teams play an active role in supporting every function that drives revenue growth, from sales to marketing to finance to customer success. They require collaboration platforms or channels that your sales, marketing, and customer success teams understand and consistently engage with.

Strategy 74

Strategy Compensation Commission ROI 74

Hubspot Sales

AUGUST 30, 2023

But what changes will it bring to the sales industry? Will it be the end of salespeople, or will it become the secret weapon to help sales reps work more efficiently? Furthermore, we’ve interviewed leading sales teams to collect 11 AI sales predictions that you should watch in 2023. Let’s jump to the nitty-gritty.

Lead Rank 91

Lead Rank Data Top of Funnel Cost per Lead 91

BuzzBoard

APRIL 10, 2024

Overview of Why Lead-Nurturing Software Is a Must-Have Tool for Digital Marketing Agencies Lead-nurturing processes are now seen as a necessity for digital marketing agencies aiming for streamlined operations and higher return on investment. The importance of marketing analytics tools can’t be underestimated.

Lead Rank 52

Lead Rank Lead Nurturing Lead Scoring Software 52

LeadFuze

SEPTEMBER 2, 2023

According to Forrester Research, companies that excel at lead nurturing generate 50% more sales-ready leads at a 33% lower cost. In essence, what is lead nurturing but a strategic process designed to engage prospects by providing them relevant information at each stage of their buying journey? What is true about lead nurturing?

Lead Nurturing 52

Lead Nurturing Lead Rank Lead Scoring Webinar Metrics 52

SBI

JUNE 28, 2021

Remote Selling has become an important focus for every sales organization. Digital sales technologies, by default, are what enables remote selling. Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling?

Hiring 86

Hiring Lead Rank Lead Scoring Scale 86

DiscoverOrg Sales

NOVEMBER 17, 2016

Holger Schulze is an experienced B2B tech marketer and advisor for SaaS, marketing / sales automation and cybersecurity vendors. Recently, DiscoverOrg sat down with Schulze to uncover the momentum sales technology has gained over the past 12 months. We want to see how sales technology is evolving and what the trends are.

Scale 120

Scale B2B Trends Lead Rank 120

Zoominfo

SEPTEMBER 10, 2020

You might not think that automatic sales dialers have that much to offer you. What Is A Sales Dialer? A sales dialer is pretty much what it sounds like: technology that automatically dials numbers for salespeople. You’re a sales representative. Here’s where the sales dialer comes in. You have hundreds.

Closing 130

Closing Call-back How To Outbound 130

SBI Growth

OCTOBER 29, 2012

This post will help you test a redesigned sales compensation plan to ensure cultural fit. Plus, you’ll find advice on compatibility with other sales effectiveness drivers. Let’s suppose HR is fully engaged for redesign of a 2013 Sales Compensation plan. HR even brought in an expert compensation firm. What can be done?

Compensation 253

Compensation Hiring Incentives Incentive 253

Score More Sales

AUGUST 26, 2014

Did you know you’re missing out on sales opportunities by having a poor mobile company website? For example, if you call on primarily CFOs, visit websites created for them. Many of our clients don’t take advantage of these tools yet though. Finally, start measuring this information (see tools above). Expand Your Pipeline.

B2B 232

B2B Revenue B2C Ideal Customer Profile 232

Zoominfo

DECEMBER 28, 2020

By definition, buying signals are the actions potential customers take that indicate they’re close to making a purchase. They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect. Your marketing and sales teams need both. Here’s a snapshot of buying signals.

Lead Rank 100

Lead Rank Intent Data Closing Marketing Qualified Lead 100

Sales and Marketing Management

MARCH 8, 2020

Technology is increasingly creating the tools your competitors are using to build new digital products and services that target and release latent demand and serve unmet needs. There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI CRM will become more predictive.?AI

Top of Funnel 218

Top of Funnel Marketing Scale Lead Rank 218

Zoominfo

JULY 25, 2018

Using these clues, the salesperson then tailors their sales presentation to each prospective customer’s particular wants and needs. Ultimately, door-to-door sales representatives and marketers have the same goal—to understand each prospect’s wants, needs, and pain points in order to sell them a product. Let’s get into it!

Top of Funnel 150

Top of Funnel Lead Nurturing Buyer Persona Marketing 150

Score More Sales

MAY 16, 2012

Do You Have a Sales Funnel? Are you part of a B2B sales organization proactively looking each week at what deals are in your sales funnel (or sales pipeline)? You have a robust, helpful CRM tool that gives you several helpful reports which you can review each week, and lists you can easily pull up on a just-in-time basis.

Opportunity 206

Opportunity Pipeline Hiring Top of Funnel 206

Pipeliner

DECEMBER 13, 2022

Sales is a function that has always been associated with low efficiency. Some standard workplace automation tools include: Lead generation software: This software allows sales agents to manage leads easily by automating tasks such as data entry and email communication with potential customers. A McKinsey and Co.

Sales Cycle 52

Sales Cycle Outsourcing Services Lead Generation Scale 52

Partners in Excellence

NOVEMBER 2, 2020

“All sales problems are pipeline problems, and all pipeline problems are prospecting problems…… ” I was having a conversation with a really smart person. But I’m uncomfortable with this, I wish diagnosing sales performance issues could be that easy. Then there’s another way to look at this.

Pipeline 85

Pipeline Ideal Customer Profile Top of Funnel Hiring 85

Hubspot Sales

MAY 30, 2019

We know that best-in-class sales organizations use a consultative sales process. A sales process is consultative when the stages and actions align with the customer’s buying experience and are defined in terms of the customer relationship. Consultative Sales Process. Here's an example: Stage 1 : Target and Qualify.

Sales Process 108

Sales Process Top of Funnel Lead Rank Sales Qualified Lead 108

Hubspot Sales

NOVEMBER 28, 2021

Contacting them at regular intervals to follow up on something they plan to buy or have already bought gets trickier. Once you're there, you need to find a tool that will help you stay organized and on-task. This tool improves communication and allows the handoff to be streamlined and efficient. A Refresher on CRMs.

CRM 131

CRM Strategy How To Loyalty 131

Hubspot Sales

JUNE 17, 2020

According to LinkedIn’s 2020 State of Sales Report , buyers are becoming increasingly less responsive, with 44% of salespeople reporting a decrease in responsiveness to outreach. This research also indicates sales cycles are increasing, with 44% of salespeople saying their customers buying cycles have increased.

Report 120

Report Microsoft Hubspot Data 120

Allego

JUNE 28, 2022

Today’s sales managers face tremendous pressure to achieve ambitious targets. Now more than ever, you need to up your game to increase sales performance. But choosing which sales metrics to measure can be tough. 6 Sales Performance Metrics to Track. Sales Lead Quality. Sales Call Quality.

Ideal Customer Profile 62

Ideal Customer Profile How To Top of Funnel Lead Rank 62

DiscoverOrg Sales

JANUARY 22, 2019

If you work in sales and marketing, I’ll bet you think a company’s employee count on LinkedIn is the absolute best way to determine how many employees work at that company. Why is employee count important for sales? Sales and marketing professionals use employee counts to understand a company’s size. I would know.

Social Media 179

Social Media Media LinkedIn Data 179

Zoominfo

JUNE 28, 2023

At ZoomInfo, we think of go-to-market as encompassing the entire revenue-generating lifecycle: a cohesive motion that targets ideal customers through aligned sales and marketing strategies, built with high-quality data, seamless outreach and engagement, and scalable automation and orchestration.

Ideal Customer Profile 130

Ideal Customer Profile Strategy Lead Rank Marketing 130

Mindtickle

MAY 2, 2023

As a sales enablement leader, sales content is a big part of your job. Whether it’s creating it, training reps on it, monitoring its performance, or updating it, simplifying sales content management lets sales enablement leaders focus on other programs that help sellers actually sell. It went from 3.5

Top of Funnel 52

Top of Funnel Scale Case Study Distribution 52

SBI Growth

OCTOBER 23, 2012

This is a post for any Sales Leader considering or using a buyer-driven sales process. During many of our training events for a sales process rollout, we’ll get the question “So I should just identify the buyer’s stage and go from there?”. It’s tempting for the sales rep to give in. Who doesn’t want the quick sale?

Customer 293

Customer Buying Cycle Software Software 293

Miller Heiman Group

JULY 18, 2019

On the surface, your sales organization looks like it’s doing everything your shareholders or board expects: Your revenue attainment is up, and more salespeople are exceeding their goal than you’ve seen in the last five years. Assess Your Sales Performance. Are your win rates or quota attainment rates what you forecasted them to be?

Strategy 55

Strategy Hiring Lead Rank Lead Scoring 55

Miller Heiman Group

DECEMBER 21, 2020

COVID has greatly affected the buying and selling process. A recent Korn Ferry survey of global sales organizations revealed that virtual selling is here to stay, with fewer than 2% expecting the changes to be temporary. Changes include the addition of more, and likely new, stakeholders entering the buying and selling process.

Face-to-face 122

Face-to-face Sales Cycle Report Survey 122

LeadFuze

JULY 3, 2023

This ability not only enhances the perceived worth of your product or service offers but also facilitates customer engagement and boosts sales success. The ultimate goal is to implement a value-based selling framework within your sales organization. You need to understand their needs better than they do.

Lead Rank 52

Lead Rank Lead Scoring Webinar Metrics Case Study 52

Zoominfo

AUGUST 1, 2018

Some tools become permanent fixtures in marketing strategies, while others fizzle out just as quickly as they enter the scene. 53% of surveyed adults said they would buy from a brand that uses VR over a brand that doesn’t ( source ). Sales of VR and AR devices will reach $1.8 Shorten your sales cycle.

B2B 154

B2B B2C Scale Transportation 154