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How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. GumGum’s custom comic “wows” a unicorn client. Collaborating with a creative team of editors, writers, and illustrators, they developed a custom, Batman-spoof style comic book called T-Man and Gums.

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Mobile Video Sales Certifications Open Doors for Pharmaceutical Companies [Case Study]

Allego

In the past, Gish would have simply resorted to using video conference software to hold a live training, but this method was cumbersome and offered no audit trail, which is critical for pharma companies. The post Mobile Video Sales Certifications Open Doors for Pharmaceutical Companies [Case Study] appeared first on Allego.

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10 Ways to Generate More Quality Leads for Your Logistics Pipeline

Pipeline

The best way here is to opt for reliable logistics CRM software with lead management features. Evaluation of client needs: constantly assess customer data to stay on top of changing customer needs. Assess customer data and market trends to lay down the attributes of your ideal customer.

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How Apptivo Maps Your Entire Customer Journey

Apptivo

For every company, the employees and the people need to connect with the customers. The company needs to know customers on a personal level and understand their needs and provide solutions. It helps in telling the course of a customer. Understanding your customers. Stages in a customer journey.

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How to Create an Ideal Customer Profile (ICP)

Zoominfo

An Ideal Customer Profile (ICP) helps you identify, source, and prioritize prospects — but how do you create an accurate ICP in the first place? It takes time, money, and people to attract, convert, and delight new customers. What is an Ideal Customer Profile? Home in on your very best customer universe. Get a Demo 2.

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How to Train a Sales Team on Products: Use Modern Software, Not Old-Fashioned Training Techniques

Bigtincan

The solution, in our experience, is modern training software that allows sales reps to find and review product information exactly when it’s needed by using techniques like just-in-time learning (reps can look up answers as needed) and microlearning (short lessons for improved knowledge retention). But that’s no longer true.

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How to Plan the Perfect Customer Visit [+ Agenda Template]

Hubspot Sales

Now that the world is opening back up, it’s time to get out there and meet your customers face-to-face. For many newer customers, this might be their first time getting to spend time with you — especially as conferences have moved online. Why plan a customer visit? What other types of software are they using?

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