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What is Consultative Selling, and How Can it Work for You?

Crunchbase

According to research by Salesforce, 84% of business buyers are more likely to make a purchase from sales reps who truly understand their goals. Consultative selling brings us back to a core principle of sales: You’re a human speaking to another human. What is consultative selling, and how does it work?

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How Building a Stone Walkway Makes the Case for Sales Process

Understanding the Sales Force

If they were anything like the bottom 56% of all salespeople, who don’t effectively follow a sales process, they would begin with step 4 so that they could quickly get to steps 7-9. The post How Building a Stone Walkway Makes the Case for Sales Process appeared first on Kurlan & Associates, Inc.

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How Can Consultative Selling Already be Dead?

Understanding the Sales Force

In this article for Middle Market Executive ,Tom Searcy insists that Consultative Selling is dead. He says that consultative sellers end up with buyers who can only make small decisions, experts end up in purchasing and only industry authorities can reach executive decision-makers.

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A Key Competency That Differentiates Top Sales Performers From Posers

Understanding the Sales Force

In that article I shared a top/bottom analysis where the top performers were 100% more effective reaching decision makers than the bottoms. In an article last week we discussed how data can help you hire the ideal salespeople. Below I've shared another top/bottom analysis with different findings.

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Ominous Signs for Sales Teams and Baseball Can Help

Understanding the Sales Force

That means there are few experienced recession-proof salespeople, but there are plenty who didn’t figure out how to succeed at recessionary selling back then. This is a great time to upgrade your sales team. .” The one we are most familiar with is, “It ain’t over til it’s over.”

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How Well Do You Know Your Customer?

The Sales Hunter

The 5 type of “customer personalities” you may face on your next sales call: 1. Decision Maker The decision maker (DM) is the person who must sign off for the deal to go through. Many people will call themselves the decision maker, but ultimately they really submit to someone else. Be careful.

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Found! The Caliper vs OMG Comparison: Which Sales Candidate Assessment is More Predictive?

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Yesterday, I received two assessments for the same candidate: one from Objective Management Group (OMG) and one from Caliper. Caliper's is a personality test adapted for sales. Caliper's is a personality test adapted for sales. Reaching decision-makers.