BuzzBoard

JANUARY 25, 2024

As a B2SMB sales professional, you already know that the key to success lies in comprehending the unique dynamics of selling to small businesses and local enterprises. This blog aims to provide sellers, particularly those operating in the digital marketing sector, with actionable insights on how to sell more effectively to small businesses.

Small Business 52

Small Business Small Business Webinar Metrics How To 52

Emissary

MARCH 2, 2023

Achieving enterprise technology sales goals has always meant overcoming a host of unique and challenging obstacles, including withstanding a protracted decision-making process and convincing a slate of committee members of your value proposition. Even the best computers still can’t beat the transformative power of human intelligence.

Decision Maker 98

Decision Maker Ideal Customer Profile Top of Funnel Networking 98

Sales and Marketing Management

OCTOBER 9, 2020

Author: Matt Kamp For B2B sales teams, referrals are worth their weight in gold. When customers or other companies refer people to you, your company is viewed as more trustworthy in front of those leads, and because of that trust, you can expect a faster – and more successful – sales cycle. That’s a huge jump. The secret?

Referrals 177

Referrals Company Scale Case Study 177

Smooth Sale

DECEMBER 30, 2023

Group Cooking Or DIY Workshops Getting hands-on can always be a fun activity for all, and it helps to get out of the “we need to bond” office mindset. Group cooking lessons can be a great place to begin, and DIY workshops or pottery crafting sessions can be fun, too. Encourage camaraderie in the office during work days.

Hiring 98

Hiring Licensing Sports Networking 98

Smooth Sale

APRIL 22, 2024

Whether you’re operating out of a chic downtown office or a bustling workshop on the outskirts of town, this insurance isn’t just important—it’s a must. Sales Tips: Protect Your Business Assets Better Know the needs and desires of your audience, including your next new employer, in detail. Think of it as the moat around your castle.

Insurance 93

Insurance Insurance Real Estate Hiring 93

Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. Keep reading for our favorite event marketing blog posts! There’s no way around it—industry conferences and networking events are expensive.

Webinar Metrics 113

Webinar Metrics Trade Show Marketing Strategy 113

Alice Heiman

NOVEMBER 29, 2022

His founder-led sales approach paid off as he uncovered more and better ways to address the market need. Rather than hire a sales force, Matt has employed two sales strategies. Rather than hire a sales force, Matt has employed two sales strategies. Watch the podcast below or on our YouTube channel.

Top of Funnel 131

Top of Funnel Company Lead Rank Trade Show 131

BuzzBoard

FEBRUARY 16, 2024

Understanding the Importance of Local Events in Selling to Small Businesses For those of you in the sales department of a digital marketing agency, selling to small businesses may seem intimidating. Local events are more than just an entertaining gathering; they’re networking gold mines. Ready to make a difference?

Small Business 52

Small Business Small Business Networking Case Study 52

Anthony Iannarino

JANUARY 21, 2020

On May 6 and 7 and 8, my friends and I will once again host our annual conference, one we believe to be the very best sales conference on Earth. This year will be the fourth year for OutBound , with each year bringing more salespeople, sales managers, and sales leaders. Opportunity to Network. Opportunity to Learn.

Conference 104

Conference Outbound Lead Generation Networking 104

No More Cold Calling

JUNE 9, 2019

Successful sales professionals understand that technology is a must-have business tool. Consider this: Despite the ever-growing treasure trove of new sales technology, sales is actually harder than it used to be. Technology has an important role to play in sales, but it’s a supporting role. The Evolution of Cold Calling.

Sales Qualified Lead 269

Sales Qualified Lead B2B Lead Rank Lead Scoring 269

Smooth Sale

OCTOBER 3, 2023

Retreats can include team-building activities, workshops, or meditation sessions to help employees relax and recharge. These programs can include activities like yoga or fitness classes, nutrition workshops, and even mental health support sessions. Today’s insights are provided to help you achieve the Smooth Sale!

Lead Rank 78

Lead Rank Hiring Motivation Networking 78

SalesLoft

SEPTEMBER 1, 2023

Escape the crowds by joining us at the San Francisco Mint, venue of the eighth annual OpsStars Conference , an exceptional learning and networking event uniquely tailored to operations professionals and revenue team members. Take for example, LeanData’s VP of Commercial Sales, Rob Simmons. View the full OpsStars agenda here.

Conference 52

Conference Hiring Networking Face-to-face 52

Nutshell

MAY 11, 2023

You might be wondering, can you use AI for sales? Sales is a field that relies heavily on human interaction, but technology has always played a significant role in enhancing its efficiency and effectiveness. AI is one of the latest technologies that’s making a big impact on the world of sales. How can sales teams use AI?

Sales Process 118

Sales Process Lead Rank Lead Scoring Sales Automation 118

Sales Hacker

FEBRUARY 18, 2021

Sales leaders and trainers (and their marketing counterparts) spent 2020 trying to figure out how to translate in-person conferences into compelling, engaging virtual events. And because COVID-19 still hasn’t gone away, sales conferences are still taking on a virtual format. 9 sales conferences and events to attend in 2021.

Conference 104

Conference Sales Enablement Networking B2B 104

Allego

DECEMBER 28, 2022

Sales enablement conferences and other events offer the ideal opportunity to build your career skills, learn about new technologies and new approaches to sales enablement , and network with professionals. So, ask your boss for the budget now, and attend a sales enablement conference next year. See you out there!

Conference 62

Conference Sales Enablement Biotechnology Insurance 62

Janek Performance Group

MARCH 6, 2024

Further, these not only help shape the culture of sales teams but also the outcomes they achieve. In a LinkedIn/Forrester study, 60 percent said their sales team’s diversity contributed to their success. Here, we’ll examine the multifaceted importance of diversity and inclusion in sales. percent white.

Hiring 62

Hiring Demographics Lead Rank Lead Scoring 62

BuzzBoard

FEBRUARY 15, 2024

While traditional marketing techniques still hold value, standing out in the digital noise requires innovative strategies. For salespeople at digital marketing agencies, understanding the power of influencer marketing opens a door to lucrative opportunities for local businesses. Don’t offer a one-size-fits-all solution.

Social Media 52

Social Media Influencer Promotion Media 52

No More Cold Calling

JUNE 6, 2019

Successful sales professionals understand that technology is a must-have business tool. Consider this: Despite the ever-growing treasure trove of new sales technology, sales is actually harder than it used to be. Technology has an important role to play in sales, but it’s a supporting role. The Evolution of Cold Calling.

Sales Qualified Lead 209

Sales Qualified Lead B2B Lead Rank Lead Scoring 209

Increase Sales

JULY 26, 2017

Social selling appears to have taken the spray and pray sales approach to tsunami proportions. Clueless or lazy salespeople now drown people with emails to postings with sales pitches. The idea of actually knowing your ideal customer , your target market to the sales leads never enters the minds of these individuals.

Social Selling 145

Social Selling Direct Mail Retention Facebook 145

Autoklose

MARCH 18, 2024

Having a well-versed and highly-skilled sales team is an essential ingredient when it comes to the success of your entire business. When you’re starting out, and it’s just you and maybe another salesperson, it’s not difficult to make a sales strategy, implement it, and learn from the results. Do you have a sales process in place?

Hiring 98

Hiring Training Cold Calling How To 98

Bernadette McClelland

JANUARY 20, 2018

It’s a question I’ve asked a couple of times in workshops and online, and it’s a question that was triggered by a few ‘posts’ I read, stating that. 4. Make your key objective to help the customer, not to close a sale. Networking. And the basics of selling are….? salespeople today don’t execute on the basics. Build rapport.

Selling Skills 317

Selling Skills Negotiation Sales Leadership Margin 317

Hubspot Sales

JANUARY 21, 2021

Sales isn't always intuitive, so from time to time, you're bound to need a little guidance to set you straight — expert advice, everyday hacks, and different strategies to help you step up your game a bit. Morgan J Ingram is one of the foremost thought leaders in sales development. But where does that come from? Janice Mars.

Influencer 128

Influencer Twitter LinkedIn Decision Maker 128

Nutshell

OCTOBER 30, 2020

Still, people show up at an appointed time, listen to speakers, watch entertainers, network with each other… All the regular, in-person event details, except online. Many people attend events to network with their peers. Interactive workshops. Event marketing options. Audience polls.

Webinar Metrics 127

Webinar Metrics Software Software Conference 127

Sales Hacker

AUGUST 24, 2022

I’ll explain how — then dive into the 10 ways sales pros can give back. Why sales professionals should give back. As sellers, we have the unique opportunity to help others through giving back to charities through the relationships and network we’ve built. As sellers, we’re all long on tasks and short on time. Think about it.

Nonprofit 91

Nonprofit Networking Ideal Customer Profile Scale 91

Nutshell

DECEMBER 5, 2019

There’s something special about attending a sales conference. Perhaps it’s the rush of meeting new and interesting people during networking sessions , or the opportunity to learn actionable tips during the breakout sessions that will help you level up your game. BOUNDLESS 2020.

Conference 124

Conference Top of Funnel Networking Hotels 124

No More Cold Calling

MAY 17, 2019

That comment was from a 20-year sales veteran, the kind of seasoned pro who should know how to get referrals, and given this person’s track record, should feel confident about asking. It doesn’t matter how long you’ve been in sales. After all, it’s easier to just pester strangers with social media sales pitches.

Referrals 327

Referrals Scale How To Cold Calling 327

Increase Sales

DECEMBER 7, 2015

Why do small businesses engage in marketing? The answer to this question defines the purpose of marketing. Unfortunately, among many mid size to small business (SMB) owners, sales professionals and even so called marketing experts, fail to answer this question correctly. Many believe marketing is: Paid advertising.

Ideal Customer Profile 70

Ideal Customer Profile Marketing Direct Mail Small Business 70

Babette Ten Haken

JULY 9, 2020

Professionals involved in the post-sale care and feeding of newly-acquired customers. First, these post-sale people offer clients insight into what’s next and what’s new in your company’s product, service, and system offerings. But, because of the post-sale support continuum and new product innovation your company offers them.

Retention 114

Retention Company Commission Churn 114

Increase Sales

MAY 18, 2015

” For a small business owner this is very true especially with it comes to magnifying one’s marketing message. Our most recent collaboration has resulted in working with the local Small Business Development Center to provide a morning workshop on small business trends within the local community here in Northwest Indiana.

Marketing 70

Marketing Real Estate Small Business Small Business 70

Smooth Sale

SEPTEMBER 19, 2023

It’s common for someone to attend countless workshops on inclusive leadership and return to the workplace armed with certificates and tools, yet still need help implementing what they’ve learned. Celebrate Success Today’s insights are provided to help you achieve the Smooth Sale! The result?

Hiring 116

Hiring Lead Rank Conference Lead Scoring 116

No More Cold Calling

MAY 2, 2019

Hiding behind technology doesn’t drive sales—THIS WILL. The Sales Leadership Gap for Small Biz. Perhaps they came from marketing, IT, product development, finance, consulting, or customer success. But very few came from sales. In fact, they think sales is a four-letter word. The Sales Avoidance Phenomenon.

Small Business 316

Small Business Small Business Referrals Hiring 316

Sales Hacker

APRIL 13, 2020

The cancellation of industry events from the COVID-19 crisis poses a real problem to salespeople who rely on events-based marketing. Conferences and workshops are obviously being canceled, and the associated costs are significant. Maybe if attendees could network , it would be viewed differently (something we’ll touch on later).

Lead Rank 127

Lead Rank Lead Scoring Leads Marketing Qualified Lead 127

SalesforLife

JUNE 27, 2019

Build a Total Addressable Market (TAM) for the event. This also applies to an event, where you’ll have a defined, set criteria, times, size of the room, set number of attendees, and geographic markets. These events could be localized events, sporting events, experiential events, conferences, trade shows, or user conferences.

Campaigns 95

Campaigns Ideal Customer Profile Strategy Trade Show 95

Sales and Marketing Management

JUNE 4, 2017

Author: Matt Brown, Senior Vice President of Sales, Lawson Products Salespeople are often described as extroverted with good social and communication skills. This means sales teams need more than a website to gather product and pricing information. Here are some tips for communicating effectively with sales teams. Create a plan.

Face-to-face 197

Face-to-face Automotive Webinar Metrics Conference 197

Increase Sales

JULY 17, 2013

” So what sales truths are keeping you from being wildly successful? #1 1 – 90% of all sales earned are made between the fourth and twelfth contacts (1). #2 5 – The super majority in sales confuse marketing with selling. . #5 5 – The super majority in sales confuse marketing with selling. (If

Networking 165

Networking Sales Coaching Objections Coaching 165

Sales and Marketing Management

OCTOBER 29, 2018

Author: JIM NINIVAGGI, CHIEF READINESS OFFICER, BRAINSHARK “What’s your onboarding program for new sales managers?”. While most companies would agree that sales onboarding is a strategic priority, the focus of their processes is often only?—? Why you need to onboard sales managers. alongside HR and sales enablement.

Sales Management 136

Sales Management Hiring Forecasting Retention 136

Nutshell

NOVEMBER 25, 2020

Email marketing is the dominant channel for marketing communications when measured by ROI, reach, cost, etc., Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers. What is email marketing?

Marketing 143

Marketing Webinar Metrics Email Marketing Top of Funnel 143