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Empower Your Sales Team to Close the Deal With Video

Sales and Marketing Management

Especially now, when new sales-related tech seems to crop up weekly: data management systems, sales forecasting, customer relationship management software, and automated email marketing platforms. But even with these advanced solutions, we’re forgetting one key aspect of sales: the human connection. And … Action!

Video 214
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I Spoke with 50 People About How they Buy Sales Technology – The Answers May Surprise You

Tenbound

By David Dulany Sales technology is everywhere. From the SDR to the CRO, all modern sales teams have some (or a lot of) technology support. In the software industry especially, the number of tools per Sales Rep can go from 5 to 10+ tools plugged in, and upwards. How do you buy Sales Tech?

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4 Lessons B2B Marketers Can Learn from B2C Marketers

Zoominfo

The differences between B2B marketing and B2C marketing run deep. These differences range from price point to length of sales cycle, to key buying motivators, and beyond. Today we’re putting our differences aside because we believe, there’s a lot B2B marketers can learn from their B2C counterparts. Ready to learn more?

B2C 209
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Not Every AI Content Creation Tool Can Fuel Your Sales & Marketing Success

BuzzBoard

In the modern digital selling environment, content is inextricably linked to sales success. And the key for enabling seller effectiveness lies in reimagining what a content creation solution for sales teams looks like. Features An Ideal AI-backed Sales & Marketing Tool Must Have 1.

Tools 104
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3 Habits of Highly Effective Product Marketers

Allego

Product marketers play a critical role in any company’s success. They’re conduits of information and the connective tissue between product developers, the marketing team, and the sales force. If you’re tired just reading that list, imagine how product marketers feel. 3 Habits of Highly Effective Product Marketers 1.

Marketing 115
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The 3 fastest ways to fail with a new sales technology

Close.io

I wasn’t always a sales technology geek, but after working at InsideSales.com (now XANT) and later starting my own outsourced sales company, I learned to love the efficiencies of a great tech stack. Sales technology is enabling the acquisition of new customers and it’s time to jump on board.

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Hitting Targets Through Marketing and Sales Alignment with Christopher Lynch

Mindtickle

In this episode, he shared why directness in internal communications is so important and the value of storytelling and messaging skills in marketing. We kicked things off with Chris talking about how he approaches marketing initiatives with his own team. Marketing plants ideas while sales brings them to life.”