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Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

And as of July 2020, 69 percent of B2B reps didn’t have enough leads in their pipeline to meet their annual quotas, according to a survey by ValueSelling Associates. Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software.

Lead Gen 397
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Writing a partner satisfaction survey? Here’s what to ask.

Allbound

But there’s nothing like a good, old-fashioned survey to net honest and straight-from-the-horse’s-mouth opinions from partners. Surveys 101: where to start. How do you best administer a survey? You’re going to get the best results from a survey when the questions are simple and easy to understand. Here’s what to ask.

Survey 57
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Truth Bomb: Salespeople All Look Alike to B2B Buyers

No More Cold Calling

Yet, when Salesforce surveyed sales pros in 2022, only 28 percent said they expected to meet or exceed quota this year. Talk to any software vendor, and they can’t wait to show you their cool software. But buyers don’t actually buy software. No pitching, no promotions, no duplicitous sales tactics. That’s pitiful.

B2B 177
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A Guide to Promoting A Diverse & Inclusive Hiring Process

The Spiff Blog

At Spiff, transparency is baked into everything we do, from the software we build, to the way our team operates. Also consider supplementing your quantitative data with applicant surveys. Extend surveys to all candidates and compare the results. You may have seen us reference escape velocity in other blog posts. About Spiff.

Hiring 55
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A Picture Is Worth a Thousand Words, and So Is One Great Customer Reference

Sales and Marketing Management

From farmers asking their neighbors for advice on the best cattle feed suppliers to celebrities promoting toothpaste in television commercials, another customer’s experience is a powerful endorsement. Budget, which might include costs for video testimonials, as well as promotions and incentives for participants .

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Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

“It’s imperative to continually listen to what customers are saying , putting yourselves in the customers’ shoes and thinking of ways to better enable them,” Craig Williams, chief information officer at networking software company Ciena, told IDG Connect. Technology : Sales intelligence platforms and buyer intent software.

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Tenbound Flash Reports

Tenbound

Since software review sites are known to be pay-to-play ( except this one ), and it’s almost impossible to get real information from the “Slack group shark tanks”, only the current, unbiased customers know if the tool is actually any good. We hear feedback straight from real customers. No filter, no BS. Click here for sample.

Report 52