article thumbnail

Trade Show to Customer: Email Lead Nurturing Tips

Pipeline

Another successful trade show under your belt, and it’s time to nurture the email leads you’ve received. Here are five email lead nurturing tips you can use to take your trade show leads from strangers to customers. You’re training your customers to ignore you. You can (a.) Here’s a better idea.

article thumbnail

10 Ways to Generate More Quality Leads for Your Logistics Pipeline

Pipeline

Train your reps to understand a lead’s challenge and offer solutions accordingly. Participate in Trade Shows and Industry Events Build strategic partnerships with other businesses in the logistics ecosystem to expand your reach. Research shows 68% effectiveness in B2B demand generation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Too Long.Too Boring.Too Many Distractions

Sales and Marketing Management

From last March forward, virtually every trade show was canceled, from behemoths like Dreamforce to local association meetings. In some cases, they moved their multi-day live trade show online, complete with virtual expo halls and networking apps. In total, we sponsored five virtual trade shows and six webinars.

article thumbnail

How to Use Data to Power Your B2B Sales Strategy

Sales and Marketing Management

Maybe they all found you in a similar way – social media, a trade show or sales outreach, for example. Make smart buying decisions, strive for a solid integration, involve end users in the process and provide adequate training. What do they have in common? Use Your Data. So how can data power up your B2B sales strategy?

Data 240
article thumbnail

4 Forever Changes Transforming B2B Revenue Activities

Sales and Marketing Management

Author: TIM RIESTERER Sales training and enablement leaders, it’s time to level up. There are four forever changes transforming sales training and enablement from here on out: Marketing is the sales development team. Sales training and enablement must become buyer enablement regardless of the channel and preferred buyer experience.

B2B 199
article thumbnail

“My Obsession To Provide Customer Value,” Christian Mauer

Partners in Excellence

However, I have developed a genuine deep interest in studying and understanding SALES in a systemic way. My parents paid me the tuition fee for learning, in my spare time, in a private institute for extra-occupational training, how to program a IBM 360-20 mainframe. I believe what got me there, was primarily my mindset.

Lead Rank 102
article thumbnail

10 Inside Sales Ideas From Ken Krogue

Score More Sales

A CSO Insights study found that companies who had put CRM into their sales process only increased revenues by 17%. 2010 Demandgen study, done on behalf of Genius, said 2 out of 10 organizations make purchase decisions based on annual budget. For example, when at a trade show: Grab their business card.