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Should CMOs Invest in a User Conference?

SBI Growth

The time has come – your annual user conference is around the corner, teams are divided, and the all too familiar battle has begun. In one corner, teams shout opinions about the outlandish cost, lack of ROI, and better ways.

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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo. Since the start of Covid-19, in-person events, conferences, and tradeshows have come to a halt. The majority of live conferences have taken place internationally, where lockdown measures have varied depending on the country.

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How Tenbound is Fulfilling the Need for a Sales Development Conference

Costello

And the idea for a conference just started organically from here. These meetups grew to the point that having a dedicated conference just made sense. Now in its third year, the Sales Development Conference is filling a gap in the market for content and resources dedicated to this unique space.

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Trade Show Marketing Tips for Sales and Marketing Leaders in 2019

Sales Hacker

Below you’ll find 6 trade show success tips for sales and marketing leaders to implement at your next event: 1. You have finagled and negotiated pricing with vendors and fought upper management for more budget; however, you and your marketing team have not defined what success actually looks like. It’s 2019, people!

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Our First WOTC West–2019

Allbound

This past week at Women in The Channel West 2019 was inspiring and motivating. Heather Barnes from Market Star encouraged everyone to have empathy in their day-to-day work lives. I am so grateful to have met so many amazing, strong, courageous women at this conference and I can’t wait to grow these relationships!

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Sales Trends to Expect in 2019 from the Experts

Alice Heiman

So, we decided to ask a group of sales experts this one question: What is the biggest trend you expect to see in the sales industry in 2019? . Sales Trends of 2019 . Companies who recognize this and create more role specialization in this area will be the winners in 2019 and 2 020. One of the trends I see for 2019 is focus.

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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo Since the start of Covid-19, in-person events, conferences, and tradeshows have come to a halt. The majority of live conferences have taken place internationally, where lockdown measures have varied depending on the country.