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45 Top YouTube Channels for Marketing Professionals

Zoominfo

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Today we’re closing out this three-part series with a post for our marketing audience. Up first on today’s list is a channel called Social Triggers TV. 1. Marketing 360.

Channels 220
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Is B2B Buyer Confidence Stalling Your Deals?

Alice Heiman

Brent explains decision maker confidence is the main barrier for B2B teams to close deals. Watch the podcast below or on our YouTube channel. 6:12] There are three forces eroding buyer decision making confidence: complexity, information overload and value opacity (outcome clarity). [8:16] So stop selling product benefits.

B2B 112
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5 Ways to Adapt to Buyer Behavior in 2020

Hubspot Sales

It means recognizing that the way your customer buys from you no longer fits into a convenient one-size-fits-all buyer journey. Companies that focus on helping rather than selling are winning the battle for the most empowered generation of customers. This is what modern buyers expect. That’s where the most value is today.

Buyer 126
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The 33 Best Sales Training Video Channels on YouTube

Hubspot Sales

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 111
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3 Facts About B2B Buyer Experience You’re Probably Ignoring

Sales Hacker

This article outlines the results of a B2B Buyer Experience survey by TimeTrade. For many of us, that’s also the primary channel through which we make an increasing number of purchases. Industry research consistently shows that buyers want the same easy experience they now routinely enjoy in their private life. The bottom-line?

Buyer 79
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Top 10 B2B Ecommerce Trends for 2023

Hubspot Sales

are social buyers, which is approximately 90.2 A McKinsey survey of close to 3,500 decision makers found that customers want a more personalized experience. Customer service tools: Customer service tools make sure your customers feel like their needs are tended to every step of the purchase process.

Trends 99
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Four Steps to Successfully Bringing Products to Market

SBI Growth

The team should include stakeholders from sales, marketing, channel partners, product development, customer service and operations. A few must-do items in this step: Target Ideal Customer Profile for new product. Target Buyer Persona Profiles. Channel Strategy & Sales Goals. Pricing Guidelines.