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Crafting Personalized Email Campaigns to Win Local Business Contracts

BuzzBoard

The Relevance and Importance of Personalized Email Campaigns for Local Businesses Sales professionals in digital marketing agencies understand their instrumental role in engaging and retaining local business clients. Among various strategies employed, personalizing email campaigns proves pivotal.

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5 Tips for Running Successful Sales Acceleration Campaigns

Sales and Marketing Management

So today, we’re going to talk about the pitfalls of ramping up sales acceleration. Here are my key tips for running a successful campaign: Skip the Attachments. As you start your sales acceleration process, slowly ramp up the number of emails coming from each rep. It’s best to gradually ramp up your sales acceleration motions.

Campaigns 177
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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.

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Effective lead nurturing campaign

Apptivo

Wrapping up. Chief amongst them is that sales and marketing teams end up chasing a lot of rabbits and inevitably are not able to devote enough time to all leads generated, and many end up buying from competitors. Customers notice these characteristics when they look at a business as a whole rather than just the things it sells.

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How to run a SaaS marketing campaign effectively

Nutshell

Before you jump up and say, “marketing is marketing…all I have to do is find potential customers,” know this: If you use the same techniques to market your SaaS software as you do for a physical product or consulting service, you’re going to wind up burning money. But is SaaS marketing different from other types of marketing?

Campaigns 142
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How to Execute a Productive Calling Campaign in Sales

Hubspot Sales

But, challenging as it may be, the ability to pick up the phone and create a relationship is a critical skill for any successful salesperson. While those first few phone calls may cause your heart to pound and your forehead to perspire, a calling campaign can be an incredibly lucrative endeavor for those who decide to brave it.

Campaigns 116
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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.