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A scoop of Insideview with some Jigsaw special sauce

Sales 2.0

“A scoop of Insideview with some Jigsaw special sauce.” Owler is a new company from the fellow who founded none other than one of my favorite Sales 2.0 tools of all time: Jigsaw (now Data.com as Jigsaw was sold to Salesforce.com in 2010 for a tidy $142 million in cash —I love saying that.). The tool is Owler.

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Business Benefits of Using Jigsaw

SBI

Nucleus Research recently conducted a study to explore the business benefits of Jigsaw. For the study, they interviewed multiple contacts at six businesses that use the Jigsaw solution in their sales, marketing and customer relationship management operations. Jigsaw Customer Interview . First a Little Background.

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Applying Sales 2.0 in Real Life

Sales 2.0

We are going to continue to use Linkedin and Twitter for outreach and experiment with some inbound marketing tactics. HubSpot does an amazing job at creating social media distributed content and making sure that all their sales and marketing team members have a strong presence. We’re looking to develop something along those lines.

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The Sales 2.0 Gift Horse

Sales 2.0

One thing I found in the CRM system was the name of this account’s head of marketing. I typed this head of marketing’s name into Linkedin. Then I searched by the account’s name and the word “marketing”. Still the name of this head of marketing did not come up. tools like Linkedin, Insideview or Jigsaw.

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4 Ways to Use Insights for More Effective ABM

Sales and Marketing Management

Author: Jim Fowler Buzzwords don’t get much buzzier than account-based marketing. Marketers in the B2B space are all about it, and there’s data to back that assertion up. That’s why, as a marketer, you'll get more mileage from your materials by employing ABM to court many similar accounts rather than just one.

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Small Business Sales Game Changer

Fill the Funnel

If you are selling to the small business marketplace, you know how you struggle to obtain current information and data for companies with fewer than 100 employees. Dun & Bradstreet, Jigsaw/Data.com and other well known names due a commendable job of providing this information for larger companies but fail miserably for small businesses.

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Collaboration with a Remote Team

Seismic - Sales Effectiveness

At every company, success comes down to the people — each company has internal product experts, a customer point-person, or market specialist. According to the Aberdeen Group: “Companies that optimize the marketing/sales relationship grow revenue 32% faster year-over-year, compared to those without such a relationship.”