Sales and Marketing Management

JANUARY 12, 2018

Author: Jim Ninivaggi Many companies have their annual sales kickoff (SKO) meetings approaching. A well-constructed theme should serve as the SKO’s center of gravity, and should support the overarching objective of the meeting (e.g., The goal is to ensure the field force is ready to execute the sales strategy for the upcoming year.

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Awarathon

NOVEMBER 9, 2023

In the ever-evolving landscape of sales, artificial intelligence (AI) is paving the way for a revolutionary approach to training by aiding roleplay for sales. Specifically, roleplay for sales training, powered by advanced AI software, offers a transformative experience by providing lifelike interactions and immersive scenarios.

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Alice Heiman

MARCH 16, 2021

As we know, sales is a very communicative role that often requires in-person conversations to build relationships and read body language. And having business development calls or sales team meetings from the kitchen table while family members are whirling around isn’t an ideal work environment. Upgraded Home Office and Equipment .

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Allego

JUNE 2, 2022

Sales enablement, the ongoing process of providing reps with the training, content, and tools they need to sell effectively, is often thought to be a function exclusively owned and operated by sales teams. Marketing and sales teams need to align for sales enablement to be successful and mobilize better-prepared sellers.

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Pipeliner

MARCH 19, 2023

Salesforce’s promotional video for this new functionality, posted with the article, begins with the line, “What if your CRM could sell for you?” Another CRM giant, Microsoft Dynamics, is also standing behind similar claims—that AI functionality can sell in place of sales reps. Sorry, guys, you’ve got this way wrong.

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Janek Performance Group

MARCH 12, 2024

Sales executives and sales managers would agree that their sales teams need ongoing training, coaching and support to get to the top of the game and stay there. In a fiercely-competitive market, your sales reps should challenge themselves to learn more, achieve greater results and embrace new strategies.

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BrainShark

JULY 4, 2023

Coaching sales reps is vital, and if you aren’t currently doing it, good news – getting started can make a world of difference for your bottom line. Challenges for organizations with untrained or undertrained reps include missed quotas, inconsistent messaging, and lack of sales readiness. What is sales coaching?

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MEDDIC

APRIL 28, 2024

MEDDIC Academy pioneered online courses and other digital learning experiences in Enterprise B2B sales, since 2017. These modern learning strategies are now widely used in most professional development fields, including sales training. Online Courses, sometimes referred to as a Masterclass: Watch videos, read slides, and take quizzes.

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Highspot

MARCH 26, 2024

Whether you’re launching a new product, implementing new sales strategies, or upskilling your team, sales training and coaching will always be of utmost importance. Oftentimes, sales managers won’t have the bandwidth to set up personalized training and coaching sessions for each rep on their team. That’s where AI comes in.

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Pipeliner

JUNE 4, 2023

This article concludes our series on mega-threats to the sales industry, inspired by the fascinating bestselling book by Nouriel Roubini entitled MegaThtreats: 10 Dangerous Trends that Imperil Our Future, and How to Survive Them. Let’s take up the final mega-threat to the sales industry—missing processes and wrong technology.

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BrainShark

JULY 9, 2023

If you’re trying to maximize sales rep performance and drive results, coaching should be an essential part of your strategy. CSO Insights reported that sales coaching has had the greatest impact on win rates and quota attainment over the span of five years. I like to break down the tools into different categories.

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Smooth Sale

DECEMBER 12, 2023

The architectural landscape is constantly evolving, influenced by emerging design trends, innovative materials, and advancements in construction technology. Rhino is a potent tool for 3D modeling, which allows architects to create detailed and accurate representations of their designs.

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Sales and Marketing Management

JUNE 29, 2020

For sales leaders, this raises the challenge of managing reps in their homes in a way where reps attain peak productivity and their careers advance. Managers can also use assessments and scorecards to ensure new reps are achieving and maintaining mastery as they progress to full sales readiness and productivity.

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Highspot

OCTOBER 11, 2023

Effective sales management is the core of any successful business. Read on as we break down why strong sales management matters, along with proven strategies to achieve it. It involves planning, organizing, leading, and controlling the sales activities within an organization to achieve its revenue targets and close deals.

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Sales and Marketing Management

OCTOBER 16, 2017

It’s a powerful conversion tool at least as old as the Gospels. Storytelling is vital at every point in the sales cycle. In the early and mid-stage of the sales cycle we focus on building relationships by sharing relevant, targeted content all of which tells a story. Cold calls. Building relationships. There is a hitch.

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PandaDoc

APRIL 3, 2023

In fact, if that’s your current sales training program, all of that hard work and education could be forgotten by your team in just a few months. There is no room for failure in today’s competitive sales landscape. It can also offer insight into automating sales processes to free up more of your team’s time.

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Vengreso

JULY 5, 2023

As the world of sales continues to evolve, Digital Sales Referrals have emerged as a powerful tool for driving business growth. In this comprehensive guide, you will gain insights into the transition from traditional to modern selling techniques and understand the impact COVID-19 has had on sales strategies.

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SalesFuel

FEBRUARY 28, 2024

Andrei Lintz, an account executive of six years for Bonneville Seattle , has been using AdMall since the company subscribed to it a couple years ago, and since then, has used it’s vast array of research tools to assist him with closing sales. In this case, he found success with a local roofing company. “[For

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BuzzBoard

FEBRUARY 16, 2024

Testimonials aren’t mere expressions of customer satisfaction – they’re powerful tools asserting a local business’s credibility and quality, enabling a connection of trust and community. Salespeople: Take testimonials and stories as key elements for your sales strategies. First, they confer authenticity.

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Highspot

JANUARY 9, 2024

What makes it more complicated is that 90% of buyers don’t follow a linear sales funnel path , leaving sales reps little to no room for mistakes. This makes B2B sales training more important than ever. What Does the B2B Sales Process Look Like? What Is B2B Sales Training? What is B2B Sales Training?

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Zoominfo

MARCH 9, 2020

Technographic data refers to information regarding a company’s essential tools and technologies. Learn more about technographic data in ZoomInfo’s 2019 Technographic Data Report for B2B Sales Organizations. Zoom or GoToWebinar), which let people engage in video-based meetings in real time from various locations.

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Hubspot Sales

MARCH 15, 2021

Motivation is a key factor of sales success. Besides simply being motivated to do their job, sales professionals also need to be motivated to push past rejections, deals that fall through, and pipelines that are hard to manage. What is sales gamification? Here’s an example of a gamification tool leaderboard from Heptaward.

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Allego

JUNE 20, 2019

Yet when it comes to preparing sales reps for customer objections, that’s exactly what many managers tacitly say: “I know we didn’t practice responses, so just be confident and get ready to think on your feet. This way, you’ll create a living, breathing tool for handling specific objections. Probably not. You’ve got this.”.

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BrainShark

JUNE 28, 2023

Why sales coaching matters — a few key points Knowledge retention Sales coaching activities add an interactive element to learning and are an excellent way to ensure knowledge retention and evaluate whether reps can “play back” what they learned in their training. Revenue At the end of the day sales coaching delivers ROI.

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Mindtickle

APRIL 15, 2021

Designing an effective sales onboarding program can be challenging. Sales leaders need sellers ramped as quickly as possible and on top of that, they’re challenged to provide effective and fresh learning to their existing salesforce so they’re educated on changing markets, new products or solutions and an ever-changing landscape.

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BuzzBoard

JANUARY 31, 2024

So, let us discover the ins and outs of constructing a targeted SMB prospecting list, along with a set of actionable insights and strategies to enhance your sales efforts. Leverage Digital Marketing Sales Techniques Utilize proven digital marketing sales techniques, like pay-per-click, impression-based display ads, etc.,

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Highspot

JANUARY 29, 2024

Sales negotiations can be tense and anxiety-ridden. Sales negotiation is a skill that can be learned which is great news, because let’s be honest, not all of us are born sellers. There are certain strategies that many successful salespeople use to move the sales process forward and close more deals.

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Allego

MARCH 28, 2024

What separates the best sales teams from the rest in today’s unpredictable market? For David Ashe , director of sales development at Allego, it’s about ensuring your SDRs retain their human approach. Your team’s success also depends on you, the sales director. Are you staying on top of new sales techniques?

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Allego

MARCH 18, 2021

Virtual selling has turned the sales industry upside down—and the effects will be felt for years to come. New Allego research shows that 62% of sales professionals say they’ve lost a deal because they couldn’t meet in-person with a buyer. B2B sales are very different now than they were one year ago.

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Highspot

JANUARY 4, 2024

A sales training strategy is your blueprint to equip sales teams with the necessary skills and knowledge to excel. It addresses all of sales, from product knowledge to customer relationship building. The strategy ensures reps are well-prepared to meet and exceed sales targets.

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Smooth Sale

MARCH 17, 2023

While a CNC Plasma Cutter is often associated with heavy-duty industries like construction and metalworking, they are also becoming increasingly popular in fashion. Our collaborative article explores the potential uses of plasma cutters for fashion designers and businesses and how they can use this tool to create stunning and unique pieces.

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Allego

AUGUST 21, 2023

Frontline sales managers are the powerhouse behind every high-performing sales team. However, many frontline sales managers struggle because they don’t receive proper enablement and coaching. In many cases, frontline sales managers get promoted to that role because they’re a top-performing sales rep.

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InsightSquared

OCTOBER 10, 2019

With communication taking on digital forms, tech-based tools and solutions are lucrative to the success of a modern sales and marketing strategy. A successful tech-based communication strategy depends on defining the plan, finding and implementing the right tools, and taking measures to ensure their longevity. Ensure Longevity.

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Mindtickle

APRIL 16, 2020

Whether you’re a sales enablement leader responsible for sales certification or an L&D practitioner ensuring your customer-facing teams are trained, you’re likely strategizing on how to engage and coach your remote teams. Typically, you’d develop a bootcamp for in-depth training, but these aren’t normal times. Review and Refine.

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Hubspot Sales

MAY 5, 2020

For many leaders, when we hear the term remote sales management, our blood pressure starts to rise. Sales teams are hard enough to manage already, let alone remotely.". Let’s explore some crucial components you can keep in mind when constructing your own sales enablement strategy. There is no need to fear.

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Allego

MARCH 2, 2021

As sales teams navigate the world of virtual selling, leaders seek new ways to get—and keep—their teams informed, motivated, and successful. Read on for four key takeaways from their discussion and some helpful ideas on how sales leaders can successfully coach in a virtual environment. Generating Actionable Sales Training Data.

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Allego

AUGUST 30, 2018

Similarly, candid videos that show off the best work by our most talented colleagues are fun to watch, too (and fun for them to create). And they provide a powerful means to teach skills… including sales skills. That’s helpful because certain skills — like overcoming sales objections — are hard to teach.

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