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Market Intelligence Data: The Definitive Guide

Zoominfo

Market intelligence is information gathered by a company about its market, customers, and competition in order to gain a holistic knowledge of the overall marketplace. Market intelligence involves two primary data types: external and internal data. External data is readily available information collected through research.

Data 130
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How to build a data-first customer service team

Close.io

companies lose more than $62 billion annually due to poor customer service. Getting customer service right should be a priority for every business, regardless of size. Businesses that are providing this exceptional customer service are data-driven, and making use of data from a variety of different sources.

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Sales and customer service have more in common than you might think

Salesmate

Sales and customer service were once considered completely different areas of business – divided into two different departments, each having different goals, objectives, and strategies. Traditionally, sales teams would bring in new customers, while customer service teams were expected to take care of them.

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5 best practices for offering excellent customer service

Zendesk Sell

Great customer service is a key part of any successful business. Poor customer service has the opposite effect. According to the NewVoiceMedia’s 2018 “Serial Switchers” report , poor customer service costs businesses around $75 billion a year. Only 5% did not share a negative customer service experience.

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Contact Management: Definition, Importance & Features

Nutshell

They say data is the new currency. How are you handling and making the most of your customer and lead data, one of your business’s treasured assets? If you’re drowning in unorganized customer and lead details, you’re not making the most of your collected data. Stay afloat with contact management.

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The Definitive Guide to Market Intelligence

Zoominfo

In fact, research shows over 73% of businesses are investing more than 20% of their overall technology budgets on intelligence and data analysis ( source ). Brands use market intelligence data to guide decision-making in all areas of their business, from product development to marketing campaigns and so much more.

Marketing 140
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The Definitive Guide to Conversational Marketing

Zoominfo

Think about it, when everything is available instantly, consumers begin to expect immediate service from every company they do business with. In fact, 73% of consumers say valuing their time is the most important thing a business can do to provide good, online customer service ( source ). Qualify leads quicker with context.