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Data Privacy in Marketing: Best Practices for Protecting Customer Information

Connext Digital

As time goes on in the Digital and Email Marketing world, data privacy has become a concern for both consumers and businesses alike. At Connext, we know and understand that protecting customer information has never been more critical. This includes email addresses, demographic information, and more.

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“Information, Information Everywhere, But Not A Bit To ………”

Partners in Excellence

All provide us more information, “insight,” and capability with which to engage our customers. These tools have freed up sellers from having to do the “tedious” research to get the data. One would surmise that the availability of more and better quality information isn’t the problem!

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How Effective Is Your Sales Training Program? Check the Data

Allego

You launched your new sales training program ! You have personalized training, peer-to-peer learning , training reinforcement, and a sales content library filled with just-in-time learning that sellers can access when they need an immediate answer. Now, you need to make sure the sales training program is working.

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5 Data Hygiene Best Practices for Keeping Your Database Clean

Autoklose

In business, data is everything. Marketers and salespeople heavily rely on huge volumes of customer and sales data in order to be able to tailor campaigns and promote their products or services. Therefore, it’s only logical if the data they use isn’t accurate, their efforts won’t be successful. Establish data governance 3.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Building GenAI for Business? Data Infrastructure Comes First

Zoominfo

As leaders across all sectors push to adopt generative AI tools like ChatGPT, it’s also becoming clear that most generative AI (GenAI) initiatives for business will quickly fall apart without a foundation of accurate, timely, and comprehensive data. The same surveys show that 55% of corporate leaders distrust their own data assets.

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Will You Take Steps to Secure Your Business’ Data Better?

Smooth Sale

Photo by axbenabdellah via Pixabay Attract the Right Job Or Clientele: Will You Take Steps to Secure Your Business’ Data Better? One of the most important ways is to ensure that you are securing your business’s data as well as you can. Encryption means that data is more challenging to read.

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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Companies are increasingly implementing technology to bring efficiency to their workforce. Learn why automating your documents is key to sales success.