How to Negotiate Pricing With Today’s B2B Buyers
SalesFuel
APRIL 8, 2024
SalesFuel’s research shows one-third of sellers say their price being “too high” is the top objection they hear from buyers. Price objections have long been a challenge. They have access to information and do their own research on vendors before even reaching out. This includes pricing details, as well as offers and discounts.
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