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The Best Sales Book, That Isn’t a Sales Book

A Sales Guy

Reading Gap Selling is a start to changing the way we sell, but the truth is, it is a sophisticated and inherently difficult sales approach. How is that a book on execution has become my favorite sales book? So what makes execution a sales book? How are you going to accelerate sales by 25% year over year for 5 years?

Sales 166
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Not the “R” Word Again…

No More Cold Calling

The economy is fickle, but No More Cold Calling’s 9 “killer” steps will boost your sales in any economy. What a roller coaster—this up and down economy—2001, 2002, then the Recession of 2008-09. First and foremost, we stay in touch; ask how we can help them; and connect our clients, colleagues, and peers with resources in our network.

Referrals 240
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6 Ways to Generate Urgency in B2B Sales

Janek Performance Group

No one wants to miss a deal, and, in sales, time counts. For every stalled sale, there are a multitude of excuses. It was instrumental in Kahneman winning the 2002 Nobel Prize in Economics. For example, show the immediate effect of a Midwest supply chain issue on sales quota. In B2B, the sales process can be arduous.

B2B 62
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Sales Enablement Defined: What is the Forrester Wave?

Showpad

Executives looking for the best technology solutions to aid in their sales enablement program have various resources at their disposal, one of the best being The Forrester Wave , which was established to give a thorough analysis of vendor product and service capabilities in all verticals. History of Forrester and The Forrester Wave.

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Sales Enablement Defined: What is the Forrester Wave?

Showpad

Executives looking for the best technology solutions to aid in their sales enablement program have various resources at their disposal, one of the best being The Forrester Wave , which was established to give a thorough analysis of vendor product and service capabilities in all verticals. History of Forrester and The Forrester Wave.

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PowerViews with Tony Zambito: Buyer Predictability

Pointclear

In 2002, Tony established the first buyer persona research methodology designed specifically for B2B marketing and sales. His "Buyer Foresight" approach helps organizations gain predictability by understanding the behavior of their buyers in a changing market. My guest today is Tony Zambito. Study Lead Behavior.

Buyer 189
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Go To Market Strategy Guide: Use Our Proven Template Framework

LeadFuze

How to Make a Go To Market Strategy With Our Proven Template. The Winning by Design Blueprint Series provides a step-by-step go to market plan for every part of the sales process, including developing a go to market strategy. First, we will define what “go to market” really means. Go To Market Strategy.