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4 Trends Shaping B2B Marketing in 2011

Pointclear

Wiley, 2011). So at the start of 2011, here are a few bigger trends I see shaping the way B2B marketers will do business in the coming year. It’s true that B2B marketers are embracing social tools as a way to both connect with customers and grow their businesses. Follwer her on Twitter @marketingprofs. Why is that?

Trends 180
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Three Tips to Build Powerful Customer Connections

No More Cold Calling

Referrals are the secret to B2B sales: Get the meeting at the level that counts. World”—that’s how I met Todd McCormick at the Fall 2011 Sales 2.0 More than 92% of execs ignore cold call and email meeting requests. Face to Face in a Sales 2.0 conference. Buyers know a scripted pitch when they hear it. You should be as well.

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The Pipeline ? What's in Your Pipeline? ? Attitude

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. As usual, I invite you to have your two cents, and view all our videos at Renbor’s You Tube channel Sell Better. Sales Meetings. Sales Tool.

Pipeline 224
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Your Email Strategy Needs an Update

Sales and Marketing Management

This does not mean I’m advocating for the elimination of email as a sales communication channel. Aaron Ross wrote Predictable Revenue in 2011, introducing the world of sales to mass email outreach. If reps are thoughtful and strategic about the way they email prospects, they stand better chances of meeting with a receptive audience.

Strategy 136
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The Pipeline ? Prospecting ? When Is The Best Time?

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. Sales Meetings. Sales Tool. For Email Newsletters you can trust. RTV - High Execution TV Archive Select Month March 2012. February 2012. May 2010.

Pipeline 222
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Master the Art of Knowing Who to Call and How to Ask with Tito Bohrt

Sales Hacker

In the highly competitive B2B tech space, it’s easy to market your offer with so many tools and channels available. Where to find Tito : LinkedIn Key Insights It’s always people first, then tools and processes. Apart from offering a tool, the AltiSales team also provides consulting services. I started in 2011.

How To 88
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The Pipeline ? Don't Wait ? Initiate! ? Sales eXchange ? 94

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. April 26th, 2011. April 25th, 2011. April 25th, 2011. April 25th, 2011. April 25th, 2011. April 25th, 2011. August 2010.

Pipeline 216