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New LinkedIn Tools for Sales

Janek Performance Group

I see this as an effective social selling tool in three areas. For example, if you sell marketing automation solutions, you could join a Marketing Live Event and interact with others at the event. For example, if you sell marketing automation solutions, you could join a Marketing Live Event and interact with others at the event.

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Increase Your Sales Enablement ROI with Video

Sales and Marketing Management

Issue Date: 2015-03-09. Teaser: In the face of self-educated buyers, increasing quotas and lengthening sales cycles, it’s no surprise that organizations are looking for ways to better arm their reps. Author: Eric Burns. read more'

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10 trends impacting incentive travel use

Sales and Marketing Management

Issue Date: 2015-01-01. Teaser: The Incentive Research Foundation, a nonprofit organization that funds research and fosters education on all aspects of the incentive travel industry, has identified 10 trends that will help users understand what’s in store for the future. Author: Staff. read more'

Travel 120
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Is Account-Based Marketing the Holy Grail for Lead Generation Nirvana? [PowerOpinions Part 2]

Pointclear

As Account-Based Marketing continues to rise in popularity among B2B companies, I decided to pick the brains of fellow industry experts and get their input on the matter. Today, in part 2, we hear from Adam New-Waterson , Chief Marketing Officer at LeanData. Account-Based Marketing is a philosophy, not a product. Buy more lists!

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Stop Wasting Money On Marketing Automation, Personas, And Content Marketing!

Partners in Excellence

Recently, I lamented about the challenge I face with my email Inbox in Your Marketing Is Driving Me Away! I spoke of the ever increasing volume of email messages that are simply irrelevant, undifferentiated, or poorly executed. Coincidentally, I read a research report on The State Of Email Marketing 2015.

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Best holiday gifts for Sales from Marketing

Jeff Davis

For many sales leaders Sales and Marketing Alignment might look like a tall order that may have marginal impact on the business. What the CMO CAN bring to the table In a March 2015 study authored by Laura Ramos at Forrester Research, B2B CMOs where asked what was the most important thing they could do to help sales succeed.

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Author #Interview – Josiane Chriqui Feigon – Smart Sales Manager

The Pipeline

As you’ll read below, she boldly predicts that by 2015 inside sales will overtake field sales, as that unfolds, she will be in greater demand. TS: You say that inside sales is going to overtake field sales by 2015. They are also very independent AKA “elusive” and like to self-educate. How can that be?