Cross-selling and Upselling in 2020
Zoominfo
NOVEMBER 3, 2020
Interesting tidbit: The probability of selling to a new prospect is 5–20%. In 2020, with businesses in turmoil, many have shifted to focus on growing accounts by upselling more services and cross-selling new product lines. The offering is usually related to the customer’s original purchase (think, “Would you like fries with that?),
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