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Act! Leadership Spotlight | Patrick Curley, CPO

Act!

Q: Can you share some details about your professional journey and how your past experiences have equipped you for your current role as the Chief Product Officer (CPO) at Act!? I’ve never in my career seen an instance where we could accurately predict the competitive landscape, market conditions, or customer preferences, two years in advance.

ACT 52
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Acting On Purpose

Partners in Excellence

For example, “shareholder value” is not a purpose, neither is “making money,” “creating profitable growth.” It says who we are, positioning our company within our markets/industries. Without a purpose, we have no basis or context within which to act/respond. We, often, have no purpose.

ACT 114
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10 Creative Examples of How to Use AI in Sales

Allego

In fact, consulting firm McKinsey & Company says, “AI is poised to disrupt marketing and sales in every sector.” By targeting users based on specific behaviors and preferences, AI enhances the efficiency and effectiveness of lead generation campaigns so that marketing efforts are directed toward individuals who are most likely to convert.

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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

Marketers are definitely at the forefront of experimenting with GenAI. Each new example proves tantalizing hints of how much of a productivity game-changer generative AI can be. What Does this Mean for Marketers? How Do Marketers Use Generative AI? billion in the next 10 years.

Data 130
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How to Write a Business Proposal [Examples + Template]

Hubspot Sales

We’ll also see some ideas and examples to help guide yours. Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same.

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Sales Techniques Examples

The Digital Sales Institute

Sales Techniques Examples. Sales techniques examples for an ever changing world to which all salespeople now find themselves selling into. Sales is about getting someone else to take action, to teach customers something new and compelling and provide reasons for them to act. Sales Techniques Examples. 3) Why act now?

Examples 100
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Stop wasting your data — and start acting on it

Showpad

When you don’t act on your data, you waste resources, miss revenue opportunities and decrease profitability. Poor data quality You can’t act on bad data — or at least you shouldn’t. If you find inconsistencies or outdated data, you need to improve your data quality before you can act on it. Why is my data not actionable?

ACT 59