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Ways to Effectively Promote a New Product or ServiceĀ 

Smooth Sale

Offer Promotions and Incentives Initiating incentives and promotions can significantly increase interest and sales, particularly during the first few months of a product launch. The secret is to use these platforms’ interactive features to build a community around your brand and to engage with them consistently.

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5 Key Pillars of Effective Sales Performance Management

The Spiff Blog

These pillars include organizational alignment, robust reporting, ongoing professional development, incentive compensation, and sales enablement. Incentive alignment : Shared goals enable the design of incentive structures that motivate sales reps while aligning with the broader success of the organization.

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For Marketing, Digital Transformation Has Always Been about Data

Cincom Smart Selling

For marketing, digital transformation has always been about data. Data has been the essential raw material used to identify market segments, market size, audience, buyer preferences, message content, contact qualification and all the other metrics and values required to market a product. Where Does Marketing Get Its Data Today?

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Five Ways Leading Distribution Sales Reps Use Data to Meet Their Goals

Sales Management Plus -- SMP

To meet their quotas and goals, they need access to the right data. Sales managers can use data to help them make informed decisions about how to lead their sales teams. In this blog post, we will discuss some ways that sales managers can use data to improve their sales performance.

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2022 Sales Compensation Trends: Notes from the WorldatWork Conference

Sales Hacker

Despite these advances, few industry pros currently use predictive or prescriptive analytics for determining sales compensation plan effectiveness. The conference provides education and certification, networking, and in-depth sessions focused on sales compensation, sales operations effectiveness, and sales analytics.

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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If youā€™re not sure who your core audience is, try using Google Analytics to see whoā€™s already visiting your site and buying your products/services. Use the hard data to come up with a buyer persona that informs your marketing strategy going forward. You can also conduct an audit of your current email list, followers, and customers.

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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Our collaborative blog offers insights into the question: What is your merchandise actually doing for your business growth? Get merch right, and you might even find that itā€™s as much of an incentive for your niche to buy from you as your products, individually and collectively. Donā€™t believe us?