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5 Reasons to Invest in B2B Conferences and Events

Zoominfo

Keep reading for our top five reasons to send your employees to a B2B conference or tradeshow this year! Events provide the perfect remedy to help rejuvenate and bring inspiration to burnt-out employees. Looking for good B2B conferences? For more sales and marketing solutions contact ZoomInfo. Skill development.

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Five Ways to Avoid Getting Burned by Outsourced B2B Sales Lead Generation

Pointclear

It has just been ruined by snake oil lead generation firms (for those of you younger than I am, and that would be most of you, snake oil is defined as: a substance with no real medicinal value sold as a remedy for all diseases). We quickly become a major outbound sales channel for our clients so I thought we’d have much to discuss.

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5 Sales Enablement Priorities for Transformational CMOs

Allego

B2B deals are high-cost, span multiple touchpoints, and take months to close. Tapping into the Power of Sales Enablement. Equipping sellers with the content, tools, knowledge, skills and coaching required to optimize buyer interactions—known as sales enablement —is essential. 5 Transformative Sales Enablement Priorities.

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How Risk Reversal Language Will Help You Accelerate Your Sales Cycle

Sales and Marketing Management

Author: Chris Orlob What’s the ultimate, late-stage barrier when you’re trying to push a deal through the sales cycle? So, how do you remedy the anxiety a buyer might feel before the deal closes? As it turns out, including risk reversal language in your sales conversations may be all you need to keep pushing a deal forward.

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Prevent Lead Leakage in Your Sales Funnel (video)

Pipeliner

Plugging the Leaks: Expert Strategies to Prevent Lead Leakage in Sales Funnels In today’s competitive business landscape, lead leakage poses a significant threat to sales success. This issue arises when potential customers slip through the cracks of the sales funnel, hindering revenue growth and overall business performance.

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Einstein Selling – The Most Popular Form Of B2B Selling Today

The Pipeline

Earlier this year I attended an interesting presentation examining barriers to sales people “hitting” quota, personally I like to exceed quota, but I can understand why for many “hitting” it is a great objective. Bam, right off the top we were presented with the following stats including the sources: 79% Of SAAS Sales Reps Miss Quota.

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How ZoomInfo Helped Three Customers Propel Their GTM Strategies

Zoominfo

At the recent Forrester B2B Summit North America, ZoomInfo founder and CEO Henry Schuck sat down with leaders from Smartsheet, Sendoso, and BlueOcean to talk about the practical ways ZoomInfo has helped them optimize productivity and align their sales and marketing goals. See for yourself with a free trial.