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Are You Growing Your Channel Partners through Symbiotic Relationships?

SBI Growth

As a sales leader, you are always looking for the most optimal route to your customers. When designed & executed correctly, channel partners provide your business an incredible amount of leverage. Correctly managed channel partners can help you expand into.

Channels 240
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How to Use Your Social Media Channel for More Sales

Sales and Marketing Management

But how do you convert your social media followers to purchasing customers? With some social media channels, Facebook for example, to get your page and business noticed you may need to pay for advertised posts. Show your customers what a good deal you are giving them and reward loyalty. Use influencers for branded content.

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Strategic Email Marketing Drives Breakthrough Customer Retention Results

SalesFuel

There’s no such thing as one marketing channel that engages 100% of consumers. So, it’s important for your client to have a cross-channel campaign strategy that’s tailored to their target audiences. Strategic Email Marketing Drives Breakthrough Customer Retention Results Why Use a Cross-Channel Marketing Approach?

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Year-End Price Discounts: Is This a Good Idea?

The Sales Hunter

One way to make it is by offering a few customers a discount to get them to either buy for the first time, buy more, or move a purchase up from next year. Offering a discount to bump your year-end sales can create as many problems as it solves. Suffice to say, you can’t take year-end price discounts lightly!

Discount 204
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How to Read Your Audience and Structure Your Multi-Channel Marketing Accordingly

Sales and Marketing Management

That is why it is crucial to know your audience when you’re structuring your multi-channel marketing. You might think you know your customers. Understanding their motivations is paramount in designing an effective multi-channel marketing strategy. Most small business owners use demographics to reach customers.

Channels 174
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How To Entice Your Automotive Customers Online

Smooth Sale

Photo by LeeRosario via Pixabay Attract the Right Job Or Clientele: How To Entice Your Automotive Customers Online Today, customers looking for vehicles for purchase or hire will do so by researching online first. Accordingly, our collaborative blog offers insights on How To Entice Your Automotive Customers Online.

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Pricing And Discounting Are Different!

Partners in Excellence

This time, the discussion started on “creating value,” and devolved into a discussion of discounting. Bob Apollo kicked off the discussion with the premise: Discounting is a sign of failure. It comes from our inability to differentiate and defend that value in ways meaningful to the customer. They are different!