Remove data-quality data-security
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5 Data Hygiene Best Practices for Keeping Your Database Clean

Autoklose

In business, data is everything. Marketers and salespeople heavily rely on huge volumes of customer and sales data in order to be able to tailor campaigns and promote their products or services. Therefore, it’s only logical if the data they use isn’t accurate, their efforts won’t be successful. Establish data governance 3.

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Building GenAI for Business? Data Infrastructure Comes First

Zoominfo

As leaders across all sectors push to adopt generative AI tools like ChatGPT, it’s also becoming clear that most generative AI (GenAI) initiatives for business will quickly fall apart without a foundation of accurate, timely, and comprehensive data. The same surveys show that 55% of corporate leaders distrust their own data assets.

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Understanding Data Governance: How To Develop A Solid Framework

Zoominfo

Business today is fueled by a constantly expanding, increasingly complex body of data. And that means data governance — managing the data produced, acquired, and used by a company — has become a critical function. What is Data Governance? Greater visibility also contributes to your business culture.

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5 Ways to Break Down Data Silos in Your Business

Zoominfo

Having good data is no guarantee that a business will make good decisions. But being saddled with low-quality data at the most critical points of strategic decision-making is a recipe for failure — and a lot of lost money. Industry experts at Gartner estimate that poor data quality costs businesses about $13 million a year.

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Data Quality Concerns Impact CCPA Business Projects

Zoominfo

When it comes to California’s new consumer privacy law, companies are most focused on complying with the regulation, guarding their customer information, and maintaining quality data. Interest driven by compliance and data quality concerns. ZoomInfo analyzed its Scoops data to arrive at this conclusion.

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The 7 Secrets to Mastering Cold Calling

Marc Wayshak

Cold calling remains a powerful tool for securing high-quality appointments. Get good data. Ensuring you have high-quality data from the start is crucial to mastering cold calling. In the world of outreach, there’s a prevailing notion that cold calling is obsolete. Check it out: 1.

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Email Accuracy: You Can’t Guess Your Way to Growth

Zoominfo

As companies add and reallocate talent, enter new markets and territories, and adopt more security tools, corporate email systems are becoming increasingly complex. Without accurate data, many attempts at automation will never make it off the launch pad. That commitment to quality spans our entire data operation.