July, 2023

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Which Manager Qualities Matter Most for Building Elite Sales Teams

Anthony Cole Training

Excerpt from Objective Management Group’s recent webinar on The Data Behind Sales Managers of Elite Teams. The third chapter of this guide addresses a fundamental question: What qualities matter most for building an elite team. Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.

Analysis 256
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Avoiding Three Pitfalls of Digital Sales Transformations

Sales and Marketing Management

With investments increasing to make it easier for sellers to sell, sales leaders need to avoid the three key pitfalls that plague many sales digital transformation efforts. The post Avoiding Three Pitfalls of Digital Sales Transformations appeared first on Sales & Marketing Management.

Sales 296
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Rainforests and Torn ACL's Provide Insight into Effective Selling

Understanding the Sales Force

Based on the non-stop rain and humidity we have had for the last 6 weeks in Massachusetts, you could probably make a case that not only do we now have a rainy season, but where our house is located, we must live in a rain forest. Hold that thought. Dinger, our GoldenDoodle, who I have featured in several articles , tore his ACL last week. The X-Ray clearly showed that the tissue which is supposed to connect the tibia and the femur was torn.

Closing 292
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Stop Counting Dials, Start Counting Connections

No More Cold Calling

Technology doesn’t close deals. Relationships do. Rachel, a sales VP at a large technology company, was frustrated with her sales team. They weren’t even close to making quota. In fact, they were lagging by 27 percent. She knew they relied almost exclusively on technology for generating sales leads. Their outreach took too long. They spent plenty of time on social media and sent tons of emails, but they rarely reached actual decision-makers.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Unleash the Power of Your Sales Leadership Team

Steven Rosen

How do you unleash the power of your sales leadership team? In the fast-paced and ever-evolving world of sales, success is dependent on the capabilities of the sales leadership team. I believe that investing in the development of this critical team is the best use of resources for any VP of Sales. While sales training, sales enablement technology, customer experience enhancement, and marketing are essential components of a successful sales strategy, focusing on developing the sales leadership te

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Sales Innovation

Partners in Excellence

Yes, I know the majority of you, justifiably, will think this title is an oxymoron. Something like jumbo shrimp, virtual reality, exact estimate, definite maybe, short meetings, job security, detailed summary, Microsoft Works (oops). This impression is reinforced by the imitative behaviors we constantly see in selling, focused on doing more of what we know doesn’t work, but doing it because that’s what everyone does.

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Top 5 Ways to Develop Sales Leaders

The Center for Sales Strategy

The influence a manager has on your culture and the engagement of those they manage is enormous. According to a Gallup study, 70% of the variance in team engagement is determined solely by the manager. Knowing this, the time and investment you make in your management team is important to your company’s success. Having a plan for their development (or yours) needs to be a priority.

Survey 116
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How Enablement Leaders Can Orchestrate Revenue Success

Allego

The days of buyers relying on sales reps for product information are long gone. Buyers are savvier than ever and have shifted to digital channels to research solutions. In fact, TrustRadius’ 2022 report, B2B Buying Disconnect: The Age of the Self-Serve Buyer , revealed that virtually 100% of buyers want to self-serve all or part of the buying journey.

Revenue 118
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GTM Automation: Unlocking the Power of Data for Sales and Marketing Teams

Zoominfo

For years, go-to-market leaders lived by the laws of growth through sales capacity. The mentality was simple: if you want to increase revenue, hire more salespeople. Today, rapidly changing technology is altering that equation. Experts say that standout growth will come from teams that double down on productivity. “What we’re seeing in the market is companies running with smaller teams and supplying them with more accurate and highly personalized datasets, to drive more revenue,” says Mill

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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What is the Impact of Frequent Coaching?

Anthony Cole Training

Excerpt from Objective Management Group’s recent webinar on The Data Behind Sales Managers of Elite Teams. The second chapter of this guide addresses a fundamental question: how often should sales managers coach their teams? Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.

Coaching 264
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4 Secrets for Developing and Deploying Outstanding Nontraditional Displays

Sales and Marketing Management

Attempting to create a nontraditional display with off-the-shelf content rarely works – neither does applying the same creative deployment road map used for traditional display types. The post 4 Secrets for Developing and Deploying Outstanding Nontraditional Displays appeared first on Sales & Marketing Management.

Marketing 296
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Transform your interactions: practice courtesy and kindness

Mr. Inside Sales

In today’s world of communicating through texting, memes, and hashtags, we’ve lost the warmth and underlying decency that make our everyday interactions enjoyable and respectful. Though we’re sometimes not aware of our tone and demeanor, other people do feel its impact, and they react to it as well. A few years back, my wife and I were on vacation in Venice, Italy, and we were having trouble navigating our way back to St.

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The Keys To Retaining and Losing Your Customers

Understanding the Sales Force

It's been quite a while since I've written an article about the role that customer service plays in the retention and renewal of customers and accounts. In the past few weeks, I have experienced all kinds of customer service, including service you would expect, service that would surprise you, and service that wouldn't change your mind about anything.

Customer 227
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Unlocking Commercial Productivity during Annual Planning: A Proven Process

SBI Growth

It’s annual planning season, and once again, our latest CEO survey findings were a great entry point into SBI’s latest webinar discussion I co-hosted with Tony Erickson, Senior Partner SBI about how to plan for successful commercial productivity in 2024.

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Data, Alignment, and Automation: How to Scale Your ABM Strategy

Zoominfo

Businesses in virtually every industry are being pushed to modernize their go-to-market strategy, with a premium on the data-driven, automation-enabled convergence of sales, marketing, and operations. As part of this evolution, the most advanced marketing teams are taking a page from their sales counterparts and using scalable plays to take their account-based marketing (ABM) strategy to the next level.

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The Data Behind Sales Managers of Elite Teams

Anthony Cole Training

Learn about the "Coachable" Sales Competency in this blog taken from OMG's recent webinar: The Data Behind Sales Managers of Elite Teams.

Data 270
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Navigating the Responsible Use of AI in Marketing

Sales and Marketing Management

Creating guardrails around AI usage for marketers is important to ensure you protect yourself, your company and your customers. The post Navigating the Responsible Use of AI in Marketing appeared first on Sales & Marketing Management.

Marketing 295
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Sign-Up to Receive Quotes Like These

Mr. Inside Sales

Do you enjoy quotes like these? “Next time someone tells you ‘never,’ remember that means ‘not for at least one hour.’”—Jeffrey Gitomer “I’ve failed over and over and over again in my life. And that is why I succeed.” —Michael Jordan “Talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work.

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When Do Follow Up Calls Add Value

Understanding the Sales Force

Several different Zoom sales reps called to introduce themselves over the past several months. The exact same thing happened with Ring Central except Ring Central tried upselling me and put the charges through without my agreement. My Wistia sales rep called a bunch of times to go over their new pricing plans and explained that one new plan would only double, instead of triple our monthly fees.

Follow-up 156
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Our Most-Asked Questions from the Industry Leadership Panel

Force Management

We recently hosted an Industry Leadership Panel where we talked to three growth-oriented business leaders about what top organizations are doing to drive success in the current market. There were a few questions we saw over and over again from the audience, so we wanted to take the time to provide some relevant resources around those topics. Keep reading for podcasts, blogs and videos from our library that address the four most commonly asked questions from our webinar about economic change.

Industry 120
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B2B Lead Generation: The Ultimate Guide

Zoominfo

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. But the long-running effects of digital disruption, coupled with the sudden shock of COVID-driven remote work, have changed the game. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions.

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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The Art and Science of Complex Sales Podcast

Membrain

In the fast-paced world of sales, where every interaction counts, how can businesses ensure they drive successful outcomes? Recently, Paul Fuller sat down with Frank Niekamp , Strategic Growth Advisor at SalesStar , to delve into the secrets behind effective sales strategies.

Strategy 127
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Incentive Travel: The Incomparable Motivator

Sales and Marketing Management

Group incentive travel remains one of the most impactful incentives a company can deploy. Two incentive travel experts talk about making the business case for these programs and meeting participants’ expectations. The post Incentive Travel: The Incomparable Motivator appeared first on Sales & Marketing Management.

Travel 296
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8 Ways to Combat Form Spam

Nutshell

If you use forms on your website, you’ve likely encountered at least a few instances of form spam. The impacts of form spam can range from wasted time to decreased user trust. While you can’t ensure that users always use your forms how you intended, you can take steps to significantly reduce the amount of spam your forms get. Want to learn more about form spam and how to prevent it?

Lead Rank 118
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Is Underperformance a Reflection of Leadership?

The Center for Sales Strategy

I have some news for you, both good and bad. The good news is that your team's success depends entirely on your salespeople. Now, for the bad news. your success also hinges on the salespeople on your team. In other words, your sales team's ability to close deals and meet targets determines whether you win or lose. It may sound daunting, but it doesn't have to be.

Hiring 118
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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.

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July Metaphor Min: Get Them Out of the Harbor!

Anne Miller

You are the sales manager of this tech firm. The good news is your company has a new product to offer the market. The bad news is your team doesn’t see how to approach or easily present it to prospects. They are also reluctant to call on old prospects who have previously said “no,” because those prospects saw “no need” for the original product. Success with the new product clearly starts with changing the team’s attitude.

Up-Sell 117
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Sales Talk for CEOs: Case Studies Close Deals with Julian Lumpkin (S4Ep16)

Alice Heiman

If CEO, Julian Lumpkin, learned one thing from his sales career it was to follow what the most successful sellers were doing and do that. It paid off. Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way to produce these. All of the successful salespeople had collected these stories, memorized them and used them over and over.

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The Art and Science of Complex Sales Podcast

Membrain

Join us as we sit down with Jason Howes, the Founder and Managing Director of Arrow Executive Sales. From Jason's eight and a half years on the road, to managing one of Australia's biggest accounts, he provides valuable insights into the world of sales. As we further explore Jason's experience in sales, you'll hear about the importance of understanding the current state of a business and how to propel it to the next level.

Account 118