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How to Recognize and Respond to Buying Signals (and Close More Deals!)

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Your marketing and sales teams need both. Buying signals in marketing are essential for qualifying leads by showing prospective buyers the right content at the perfect time. Read on to discover how your marketing and sales teams can close more leads by recognizing and responding to prospects’ buying signals. Consider this.

Lead Rank 309
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The Beginner’s Guide to Using Reddit for Market Research

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The platform offers a unique and untapped goldmine of market research. If used correctly, Reddit can help marketers demystify their target audience, perform keyword research, and spark new campaign ideas—today we teach you how. Users subscribe to subreddits so posts from those communities show up in their main feed.

Research 159
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The Adapter’s Advantage: Jon Ferrara on Building Customer Relationships

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In episode 48, Nimble Founder & CEO Jon Ferrara talks about how he went from selling PCs to launching a $100 million company, what it takes to be a successful entrepreneur, and how his life changed after a brain tumor. Ferrara is the founder and CEO of Nimble, an award-winning social sales and marketing CRM for individuals and teams.

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The Beginner’s Guide to Using Reddit for Market Research

Zoominfo

The platform offers a unique and untapped goldmine of market research. If used correctly, Reddit can help marketers demystify their target audience, perform keyword research, and spark new campaign ideas—today we teach you how. Users subscribe to subreddits so posts from those communities show up in their main feed.

Research 100
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Real estate marketing: Using tech to build your brand (with Maryann Palazzolo)

Nutshell

Real estate marketing online is the wild west. Real estate marketing is all about building your personal brand and creating an environment where your prospects feel comfortable reaching out to you, or “converting,” as they say in the biz. In the real estate marketing space, they’re the real deal. Don’t worry, you’re not alone.

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15 Indispensable Company Research Tools for B2B Sales Reps

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As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. If you’re selling to software companies, G2 Crowd is an excellent place to get a feel for a company’s pain points, their customer reviews, similar tools, big competitors, and so much more. Check it out! It’s free!

Research 233
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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. We’ve got your back, marketers! Newsletters are near the top of the marketing funnel. Skip Ahead: Newsletter distribution.