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How to Pivot Your Sales Strategy in Light of COVID-19

Pipeliner

Business strategies change constantly, but they usually pivot slowly over time. Here are some ways to pivot your sales strategy to maximize your post-COVID-19 success. You should also focus on search engine optimization (SEO), social media marketing, and email marketing. What is a Sales Strategy? Improve Leadership.

Pivotal 98
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How to Adapt & Succeed When Pivoting to an Inside Sales Strategy

Sales Hacker

Fortunately, by leveraging a few inside sales best practices, outside sales reps can successfully pivot to remote sales. For inside sales, this often includes calling, texting, emailing, or using social media. If you’re like most outside sales professionals, you hate CRM software. So being able to adapt is essential.

Pivotal 79
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Disrupted, Not Derailed–Your Pipeline in the Time of Covid

Sales 2.0

My company, SalesRoads (North America’s leading B2B Appointment Setting and SDR Outsourcing firm), spends much of its time supporting the SaaS (software-as-a-service) industry, so we wanted to better understand their situation in this pivotal moment. As it happens, our data largely bears that theory out.

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Work Smarter, Not Harder: Automating Outreach Tasks for Small Business Efficiency

BuzzBoard

To gain a competitive edge, businesses can implement various automation tools that focus on tasks like email marketing automation, lead nurturing workflows and social media scheduling. In today’s interconnected digital sphere, having an active social media presence is equally significant. Get started today!

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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

You’ll also discover 7 ABM software solutions; since there are more moving parts in an ABM strategy versus a one-size-fits-all marketing strategy, you’ll need the right tools to keep everything running smoothly. Engage with target accounts on social media Once you have your list of target accounts, it’s time to engage with them.

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Why tech companies should talk to 5 customers every day

Nutshell

Customer needs and wants continuously change over time, says Sabrina Parsons, CEO of Palo Alto Software. With more than a decade of experience in the tech industry, she understands that developing business planning software starts with the customer. Many of your buyers are on social media – and also expect you to be there.

Company 62
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Personalizing CRE Marketing Campaigns with CRM Insights

Act!

The same also applies to social media and your website, among other channels. CRMs can play a pivotal role in shaping your marketing approach and driving personalization. From emails to publishing social media posts, there’s a lot you can do through automation. But here’s the real deal—it also helps with personalization.