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How to Measure and Maximize Trade Show Return on Investment

Nutshell

Trade shows can be powerful platforms for showcasing your products, growing your brand, and winning new customers. However, figuring out how much your business actually benefits from attending trade shows can be challenging. Why measure your return from trade shows? What is return on objectives (ROO)?

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7 Virtual Alternatives to Generating Leads at Trade Shows

Hubspot Sales

Whether you specialize in inside sales or are a field sales pro, you have likely picked up a lead or two at an event or trade show at some point in your career. Here are some ways to generate qualified leads in place of live events and trade shows. Host webinars and online workshops.

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7 Virtual Alternatives to Generating Leads at Trade Shows

Hubspot Sales

Whether you specialize in inside sales or are a field sales pro, you have likely picked up a lead or two at an event or trade show at some point in your career. Here are some ways to generate qualified leads in place of live events and trade shows. Host webinars and online workshops.

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Lead Generation Without Conferences Or Trade shows

MarketJoy

Social media is a powerful tool, and with hard work and a little luck, you may even end up starting a new trend. Create your hashtags about the event being cancelled, and use that to push valuable, related content to a hungry audience. The post Lead Generation Without Conferences Or Trade shows appeared first on MarketJoy.

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Business Marketing Techniques You Have Yet to Try

Smooth Sale

Attending Trade Show Events Participating in trade shows allows businesses to do more than merely showcase their products. Trade shows are opportunities for personal interactions, which can be invaluable when building long-lasting customer relationships.

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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Brand merchandise is an age-old business tool that’s been in full swing at industry events and trade shows for decades. Luckily, targeted products for sale can be an excellent tool for helping to target your ideal audience. It may seem like extra expense and effort, but it’s worth the hassle.

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How to Build Prospecting Lists that Yield the Best Results

eGrabber

It involves understanding your ICP, using various sources to build prospecting lists, researching potential leads, utilizing technology & tools, and organizing this information in a way that makes it easy to use. Click to know how you can quickly build prospecting lists from trade shows , events and conferences.