How the loss of trade shows changed the customer acquisition funnel
Zoominfo
APRIL 30, 2021
In this quick read, we look at takeaways from the sudden switch to virtual conferences, the effect going virtual has on the customer acquisition funnel, and the implications this short-term shift can have on the long-term future of your events. In 2019, virtual events were valued at close to $78 billion and are expected to grow at 23.2%
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