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Why Google Ads and PPC Aren’t a Lead Generation Strategy

KLA Group

Leads became an endangered species in 2020. The post Why Google Ads and PPC Aren’t a Lead Generation Strategy first appeared on KLA Group - Denver. Business owners and salespeople looked everywhere and came up empty-handed and were scared. Their desperation grew as opportunities shrank.

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The 14 must-attend sales conferences of 2020

Nutshell

With so many events around the world to choose from, we’ve done our best to assemble the 14 most essential sales conferences scheduled for 2020. Keep reading for our list of the 14 must-attend sales conferences of 2020! BOUNDLESS 2020. Host: Nutshell Date: March 6th, 2020 Location: Online/Virtual Ticket cost: Free.

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The Bob Chronicles - The Difference Between Selling Skills and Effectiveness

Understanding the Sales Force

In the spring of 2020, I sprained my ankle and it never improved. You won't find the answer by doing a Google search as that search turns up exactly nothing on the subject. You never know when you will need to relieve stiffness and/or pain. Actually you do know.

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Guide to Sales Automation: How to Streamline Prospecting

Zoominfo

Think about it: Traditional sales software applications have long since been deployed in streamlining daily tasks associated with prospecting and pipeline management. By 2020, 30% of all B2B companies will employ some kind of AI to augment at least one of their primary sales processes. How Does Sales Automation Work?

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Digital Marketing Funnel Tactics for 2020

InsideSales.com

Content is King in 2020. Converting to a digital marketing funnel may seem an intimidating prospect, so let’s look back at the history of marketing funnels. The funnel moved prospective buyers from awareness-interest-to desire, and finally to action. This is tied into Google’s analytics of your website.

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How ZoomInfo’s WebSights Improves Retargeting Strategies

Zoominfo

Now, imagine two prospects working for different organizations. On their way to work, both prospects see your company’s billboard and think to themselves, “Hmm, I should check that product out.” Each prospect visits your company’s website. Neither prospect converts. One business is an ideal fit. Not so much.

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Cold Emailing During the Upswing – The Best and Worst of June 2020

Cience

Without further adieu, here are our latest takedowns of the Good, the Bad, and the Ugliest outbound emails for June of 2020. Hooking your Prospect. Would Google Hangouts or phone call work for you,” doesn’t actually attempt to commit a prospect to schedule a meeting, instead it gives the option to choose a platform for communication.

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