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How to Build – and Maintain – a Healthy Channel Ecosystem

Allbound

It’s one of those buzzwords that’s thrown around a lot in the channel world. And what specifically should you be doing to build a channel ecosystem? The same goes for a channel ecosystem. A healthy channel ecosystem is interconnected, cohesive and supportive. When you notice something is awry, act on it promptly.

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3 Key Benefits of Using Webforms for Your Business

Act!

Seamlessly integrated with Act! In our latest blog article, we explore the top 3 reasons why Link2forms+ is an indispensable tool for your business. Whether you choose to customize form URLs or embed forms into web pages, emails, or other channels, Link2forms+ ensures maximum visibility and customer access.

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Social Selling Home Base Should Be Your Blog

Fill the Funnel

Your social selling home base should be your blog. Your blog should become your platform from which everything you do online will originate. A real blog, with your own domain name (hopefully your name) if available will serve you and your career for years to come. Core Questions: Are you blogging already?

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3 Steps to Combining Social Media & Competitive Intelligence

SBI Growth

An article written by Jenna Cheng cites the following: “Several research studies reveal the growing importance of social technologies to competitive and marketing strategy. McKinsey Quarterly : Among 3,103 respondents, 75% use social networking or blogs to scan the external environment for new ideas. It will be covered at a later time.

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5 Ways to Attract More Channel Partners

Allbound

If you’re running a channel sales operation, you know that attracting the right partners is crucial. Currently, 60 percent of channel partners report needing better systems and processes to ensure quality, which means you need to have a solid recruitment plan in place. Here are five ways to attract the best channel partners: 1.

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Privacy Policies: 5 Questions Channel Partners Should Be Asking to Avoid Disaster

Allbound

Five Questions Channel Program Leaders Should Be Asking. It was quickly followed by the California Consumer Privacy Act of 2018 (CCPA) that was signed into law on June 28, 2018 and becomes effective on January 1, 2020. It’s time to act. Changing Privacy Requirements. Have you reviewed and updated your consent processes?

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Why Doesn’t Anyone Care About ROI in the Channel?

Allbound

I was speaking with a Chief Revenue Officer of a mid-market, mar-tech, SaaS company who was earning about $15 million in Annual Recurring Revenue (ARR) and surprisingly enough, despite having the word “Revenue” in his title, he was shockingly disinterested in measuring the ROI from his channel team. What’s worse? How Can You Measure Success?