Zoominfo

NOVEMBER 5, 2018

Data is a big investment for any company— but, if you research vendors and invest intelligently, it can have a dramatic impact on your company’s financial success and growth. However, if you’re not smart about your purchase, bad data quickly becomes a costly mistake. Don’t let your data come back to bite you.

B2B 154

B2B Data Vendor Discount 154

Zoominfo

MAY 8, 2018

Today, we explain the importance of a data-driven branding strategy and why contact data hygiene is the key to branding success. What is a data-driven branding strategy? A data-driven brand strategy is exactly what it sounds like—a strategy which requires the use of data to inform any and all decisions made about branding.

Data 183

Data Buyer Persona B2B Buyer 183

SugarCRM

AUGUST 20, 2019

If you read our recent recommendations on proven customer service strategies, you know how important it is to apply similar tactics across your entire organization: How Customer Service Builds Your Brand. You Should Be Doing Customer Service Like These 2 Companies . Why Measure Customer Service Data?

Customer Service 26

Customer Service Data Customer Lead Rank 26

Zoominfo

APRIL 15, 2018

The importance of data cannot be understated in the modern sales landscape. Now, data and analytics reign supreme when it comes to running a successful sales organization. But here’s the thing– the world of data and analytics has made massive strides in recent years and many organizations have yet to catch up.

Data 170

Data Strategy Lead Rank Lead Scoring 170

Zoominfo

OCTOBER 2, 2018

Data normalization. But if lead generation, reporting, and measuring ROI are important to your marketing team, then data normalization matters. In this blog post, we’ll review why data normalization is so critical to marketing strategies and goals. But first, let’s define what data normalization is.

Data 113

Data Lead Rank Lead Scoring Top of Funnel 113

Zoominfo

MARCH 15, 2018

Welcome to our seventh installment in our series of B2B blog post round-ups. If you’re not familiar with the ZoomInfo blog, these monthly round-ups feature blog posts, articles, and guides the ZoomInfo team has contributed to outside publications. 1. The Beginner’s Guide to a Data-Driven Content Marketing Strategy.

Account Based Marketing 113

Account Based Marketing B2B Prospecting Lead Generation 113

Score More Sales

JANUARY 28, 2014

You have so many apps and programs in sales, and more data than you could ever consume. So why are you not able to use it to predict more helpful business trends, share common memes throughout your organization or really add more value to your customers? Buyers similar to your customers who the sales team should be talking with.

Data 208

Data Health Care Retail Lead Rank 208

Lessonly

JULY 19, 2021

Whether you heard it in the 90’s Beastie Boys classic or if you experienced skill development in real life, you’ve likely figured out that dedicating time and focus to customer service skills training will help drive real results (and pay the bills.) . How to improve soft skills for customer service. Final thoughts.

Customer Service 26

Customer Service Training Customer Scale 26

Connext Digital

DECEMBER 16, 2019

Data has become the bread and butter of marketing. Digital marketing and technology have drastically transformed the way businesses run, highlighting the need to focus on customers and what they want. The first step in ensuring that you’re making sound marketing decisions is to collect the right type of data.

Data 80

Data Marketing Ideal Customer Profile Demographics 80

Appbuddy

OCTOBER 25, 2022

Luckily, there’s an abundance of data available to ensure your marketing and sales teams know the most effective way to interact with individual customers and prospects. That is, if you give your team the tools and knowledge they need to manage, track, and update this data so they can use it when it matters most.

Email Marketing 52

Email Marketing Data Marketing Ideal Customer Profile 52

Partners in Excellence

JUNE 28, 2012

Today’s delay is different, and a tremendous missed customer service opportunity on the part of United Airlines. I went to the customer service desk. It’s not the customer service rep’s fault, I just want her to help me. “If The airline had the data, they know the flight would be very late.

Customer Service 86

Customer Service Opportunity Airlines Customer 86

Appbuddy

NOVEMBER 24, 2020

Making sure customer data is up to scratch is one of the best places to start. Appreciate the power of data. It’s great to have lots of data, but it’s equally important it is good quality. If your data isn’t reliable, you can’t be sure your marketing efforts are successfully reaching and engaging your customers.

Sales Cycle 52

Sales Cycle Data Google Analytics CRM 52

SugarCRM

JULY 27, 2023

Although organizational data has immense potential to help enterprises, specifically sales and marketing departments, stagnantly storing it is not the answer. Currently, many companies are only scratching the surface of the insights that data could offer. Much of their organizational data is often incomplete, inaccurate, or duplicated.

Ideal Customer Profile 26

Ideal Customer Profile Data Webinar Metrics How To 26

Adaptive Business Services

MARCH 6, 2024

Feedly is a news aggregator which means that you can subscribe to the blog on selected websites, based on your interests, and then keep up with new articles when they are published. You can, and you should , be leveraging these capabilities to provide better customer service and to increase your revenues!

CRM 62

CRM Follow-up Data Video 62

Zoominfo

JULY 2, 2020

Without getting too much into the nitty-gritty complexities of it, marketing automation campaigns send specific content (that you’ve programmed) to leads based on certain behaviors and data. And as it turns out, about 27% of business leaders are unsure about how much of their data is actually accurate. Prioritize Data Hygiene.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Nutshell

JUNE 5, 2023

Your CRM is a treasure trove of information waiting to be used to enhance your sales, marketing, and customer service efforts. There’s a lot you can do with your CRM and customer data, but you can get even more from your data, by incorporating machine learning tools into your processes. What is machine learning?

CRM 62

CRM Segment Forecasting Campaigns 62

Allego

FEBRUARY 28, 2023

There are several different types of generative AI tools for salespeople, including: Chatbots: Chatbots are AI-powered programs that can conduct conversations with customers, provide product information, and help with customer service. Frase.io : Frase.io Salespeople can use Frase.io

Tools 118

Tools Lead Rank Lead Scoring Microsoft 118

Smooth Sale

DECEMBER 1, 2023

Accordingly, our collaborative blog offers insights on How To Entice Your Automotive Customers Online. Entice Your Automotive Customers Online Image Source Update Your Web Design Your website design is the face of the business and the selling point to focus on when it comes to your automotive business.

Automotive 106

Automotive Paid Content Customer Advertising 106

Appbuddy

APRIL 8, 2021

Loyalty is driven by practical factors such as function, financial benefit, and customer service, but also by softer attributes like compassion and brand charisma. Quality data is crucial, and impactful when used well! Smart use of data and technology plays a vital role in achieving this. Relevance is key.

Loyalty 52

Loyalty Data Hotels Consumer 52

Zoominfo

OCTOBER 23, 2019

Early adopters of AI have achieved significant benefits – including increased efficiency, cost reduction, improved customer experience, revenue growth, and more. If you’re skeptical about AI, today’s blog post is for you. Only 23% of businesses have incorporated AI into processes and product/service offerings today ( source ).

B2B 247

B2B Telecommunications Forecasting Scale 247

Smooth Sale

MARCH 20, 2024

New technologies also open up opportunities for your business to enhance services across the board. From smart contracts to VR and AR, our collaborative blog offers suggestions for technological business changes for growth to consider seriously. This tech works well across retail, manufacturing, and civic services.

Hiring 102

Hiring Retail Lead Rank System 102

Lessonly

JULY 30, 2020

Why is customer service training important? You see, customer service is key to engaging customers and finding solutions. Think about it: I f you want to bring in new business, happy and delighted customers are your best marketers. We believe customer loyalty is born from a good customer service experience.

Customer Service 26

Customer Service Training Customer Loyalty 26

Smooth Sale

APRIL 17, 2024

As such, our collaborative blog offers a few elements to remember about being the sole manager and accepting full responsibility for business success. Examples include property management, payment processing, high-risk, eChecks, ACH payments, contact us through customer service, all of which need to be managed by one person.

Outsourcing Services 119

Outsourcing Services Real Estate Hiring Policies 119

Zoominfo

FEBRUARY 20, 2018

The reason for this is simple: AI technology can automate tasks, simplify complex processes, and organize complicated data sets just as a real marketing professional would—only faster and more accurately. Using these technologically advanced platforms, you can enter a few basic data points and have a fully optimized website created for you.

Lead Rank 272

Lead Rank Churn Analysis Lead Scoring 272

Allego

APRIL 18, 2024

By analyzing large sets of data, AI algorithms can quickly identify patterns and characteristics of ideal customers to make the prospecting process more accurate and less time-consuming. Sales Forecasting: AI-driven sales forecasting uses historical data and machine learning to predict future sales trends.

Examples 62

Examples Top of Funnel Lead Rank Lead Scoring 62

Smooth Sale

FEBRUARY 15, 2024

With that in mind, our collaborative blog offers suggestions on How to Move Past Bad Press to Enjoy the Good. Whether that means revising a policy, making a product safer, or improving customer service, show your audience that you’re committed to change. Still, it doesn’t need to be if your business fights back.

How To 116

How To Social Media Webinar Metrics Media 116

Smooth Sale

JUNE 8, 2023

Accordingly, our collaborative blog offers five essential technologies for thriving business. __ Essential Technologies for Thriving Businesses Via Pexels 1. One cloud service used extensively by small- and mid-sized enterprises is Amazon Web Services S3 for data archival.

Lead Rank 78

Lead Rank Scale Analytics Hiring 78

Smooth Sale

MARCH 18, 2023

Our collaborative blog post will discuss nine proven strategies for building your small business. Investing in employee training can ensure your team has the skills to handle customer inquiries or issues effectively. Invest in the right software and use data to inform your decisions and develop better marketing strategies.

Small Business 78

Small Business Small Business Webinar Metrics Strategy 78

SBI

DECEMBER 4, 2019

Brainshark Acquires Rekener to Deliver Industry’s Only Data-Driven Sales Readiness Platform. With Rekener, Brainshark will provide cutting-edge visibility into sales team activities, behaviors and productivity, helping customers make real connections from improved readiness to increased revenue. WALTHAM, Mass.

Data 73

Data SAP Lead Rank Lead Scoring 73

Smooth Sale

MARCH 25, 2024

Our collaborative blog walks you through the maze by diving into the nitty-gritty of expanding your business to help you avoid entertaining the idea of quitting. Customer Love: Keep It Strong Your customers are your business’s heartbeat. But the thought of sitting back to watch the money roll is unrealistic.

Small Business 116

Small Business Small Business Outsourcing Services Hiring 116

Smooth Sale

MARCH 8, 2023

Our collaborative blog shares insights into what you may do to take your business one step higher with simple solutions. Should a system crash, you will still have accessible essential data in the cloud. Many companies err when they use existing team members to sort out customer service.

Hiring 78

Hiring Policies Customer Service Licensing 78

Smooth Sale

APRIL 5, 2024

Our collaborative blog offers insights for the question, ‘Why is your business not attracting new customers? Not Attracting New Customers Poor Business Signage Pic Source – CC0 License Poor signage is a common problem for businesses, especially regarding foot traffic. Celebrate Success!

Customer 88

Customer Social Media Hiring Licensing 88

BuzzBoard

FEBRUARY 20, 2024

Unlike traditional personalization tactics, which may include basic customer data such as a name or company, hyper-personalization goes further. It utilizes artificial intelligence (AI) and real-time data to deliver more relevant content, product, or service information to each user.

Scale 52

Scale Small Business Small Business Webinar Metrics 52

Zoominfo

FEBRUARY 7, 2023

To craft an effective modern sales playbook , data and analytics must reign supreme. There’s no shortage of valuable information about prospects and customers — as long as you know how to access and apply it. You educate the customer about your brand through different engagement tactics and channels.

Strategy 130

Strategy Lead Rank Lead Scoring Hiring 130

Smooth Sale

MARCH 14, 2023

Below, our collaborative blog offers some of the easiest ways to fine-tune what you have in place, what may be missing, and how to improve your results. __ Increase Your Profits Now Pexels – CCO Licence Raise Prices While it may seem counterintuitive, raising prices can increase your business profits.

Outsourcing Services 78

Outsourcing Services Hiring Loyalty Discount 78

Nutshell

MARCH 1, 2023

CRMs help your business gather, store, and analyze valuable customer data. 9 key benefits of using CRM software There are many different CRM software benefits, and in this blog post, we’ll cover nine of the most significant ones. On top of gathering and categorizing your data, these CRMs can analyze it for patterns and trends.

Software 62

Software Software Benefit CRM 62

Zoominfo

FEBRUARY 13, 2019

It’s no longer good enough to send your entire customer database the same offers. Today’s blog post answers your most pressing questions about list segmentation and explains why you should segment your lists today. In general, nearly all customer or prospect data point can be used to segment your email list. Keep reading.

Segment 219

Segment Email Marketing Marketing Buyer Persona 219