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How to Use Case Studies Effectively in Sales (And Mistakes to Avoid)

Sales Hacker

Used right, case studies can boost your deal closing ratio by 70% and your sales by 185% — making them a valuable addition to your sales enablement library. Not so much on how to use them in your sales process. The value of a case study. How to use case studies in the sales process.

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Tell Your Prospect How You Failed

The Sales Heretic

Stories and case studies are powerful sales tools. They give us opportunities to showcase how wonderful our product or service is. They provide proof of our abilities and enable our prospects to see themselves benefitting just as our previous customers have. There’s just one problem with them. Here’s what I [.].

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How to Find the Ideal AI Sales Tool to Match Your Business Needs

BuzzBoard

As businesses grapple with evolving consumer preferences, increasing competition, and unprecedented volumes of data, the quest for the most effective AI sales solutions has never been more critical. So, don’t let the wrong sales solution make your business growth chart stagnant. Start by defining your objectives.

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Pros & Cons of AI Email in Sales [+Tools to Consider]

Hubspot Sales

Here's the burning question: Does AI have a place in sales, and how does it affect our current sales processes? We'll review use cases of AI emails, their pros and cons, and the tools you should consider when adding this tech to your arsenal. Here are three examples of how teams use AI to generate sales emails.

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The Top Sales Tool for 2014

SBI Growth

As a Sales Operations leader, you have 3 major challenges heading into 2014. Understanding how your customers are evolving and determining whether your sales team is keeping pace. This tool has been around for a few years now. To assist you further, sign-up for SBI’s Sales & Marketing Research Review here.

Tools 300
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2 Sales Tools and Productivity Webinars on December 13th

Fill the Funnel

As you wrap-up what I hope was a successful 2012 and begin preparation for 2013, I think you will find some great ideas about sales tools during two Webinars to register for. Minimize Your Workload and Maximize Your Sales with Web Tool Automation. 31 Must-Have Sales Tools in 2013.

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Test One

BuzzBoard

An Overview of the Marketing Agency Sales Process The sales process in a digital marketing agency is a multi-step journey that requires a thorough understanding, strategy, and execution. Lastly, the follow-ups and closing the sale come in. Therefore, understanding and mastering the marketing agency sales process is critical.