cases 
Understanding the Sales Force
MARCH 20, 2024
To fully understand this powerful analogy, you’ll want to read the next three paragraphs and allow me to make my case. Cold-Case Christianity is a book by J. Warner Wallace where he used his skills as a cold-case homicide detective to examine the claims in the Gospels in the New Testament. It will be worth it!
No More Cold Calling
DECEMBER 7, 2023
The referral business case math looks like this: Ask 20 people for a referral introduction to your ideal prospect. Image attribution: Perawit Boonchu ) My Referral Business Case My business is consulting with companies to get ideal referrals and drive revenue. That’s the referral business case.
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Sales and Marketing Management
JUNE 26, 2023
The post Making the Business Case for Incentive Travel appeared first on Sales & Marketing Management. Creating one-of-a-kind experiences for groups creates long-lasting motivation and loyalty, but selling these programs to the C-suite takes careful planning.
Understanding the Sales Force
AUGUST 16, 2023
The post How Building a Stone Walkway Makes the Case for Sales Process appeared first on Kurlan & Associates, Inc. The finished walkway would consist of around 30 such stones that measure an average of 3′ x 2′ x 4″ thick and will have grass around and between each step. Watch my two-minute video on the subject.
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Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.
Sales and Marketing Management
APRIL 12, 2023
The post 4 AI Use Cases to Optimize B2B Lead Management appeared first on Sales & Marketing Management. These four AI and machine learning uses will ensure that your sales reps effectively close pipelines and maintain momentum in this evolving space.
Alice Heiman
JULY 18, 2023
Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way to produce these. Knowing that all salespeople need case studies throughout the sales cycle, SuccessKit was born. It paid off. He started his career in tech sales, moved to management, and then founded SuccessKit in 2016.
Speaker: Achinta Mitra, Founder and President, Tiecas Inc.
How is a marketer supposed to make the business case for better content marketing? How to make a strong business case for industrial content marketing and get buy-in from your C-Suite. By the time the RFQ comes in, the original project might be completely different. and your initial point of contact may be long gone! and win (or keep!)
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Aragon cites the new work environment as the main driver behind increased demand for “more investment in daily learning and coaching,” saying: “Enterprises that do not have an SCL (Sales Coaching & Learning) offering are often at a disadvantage, because it forces sales managers to play the role of both coach, manager, and trainer—often all at the same (..)
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.
Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners
Using proven strategies and successful case studies, he will cover: Setting up a front-end system that effectively captures and acquires prospects; Creating a lead nurture program that can double your results without increasing costs; How to identify and isolate any points of failure. April 29, 2020 11:00 AM PDT, 2:00 PM EDT, 7:00 PM BST.
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In today’s competitive business environment, the only way to win is with a salesforce that’s fully onboarded and equipped with deep product knowledge, use cases, best practices and objection handling. If you’re trying to train all your sales reps while minimizing costs, an online training platform can help you do more with less.
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5 effective intent data use cases. Download this special eBook to dive deeper into: Why intent data is crucial in B2B selling & marketing. How intent data is effectively collected (And what to be wary of). How to incorporate buyer intent data into your outbound prospecting.
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Download Second Nature’s case study to find out how Zoom achieved: 100% participation in their certification program. Their sellers had different levels of experience and proficiency, and it was a constant struggle to get them properly certified, especially as traditional methods were proving to be unexciting, time-consuming, and ineffective.
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Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.
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