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4 Tips to Motivate Your Sales Team at Year-End

Sales and Marketing Management

Sales managers need to approach the final weeks of the year with leadership that taps into the competitive nature of their teams because sales professionals won’t lose their desire to be “on top” just because Santa is coming to town. . Yes because decision-makers may go home but they never really leave the office.

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6 steps to adapt effectively

Sales and Marketing Management

A survey of B2B sales operations by McKinsey & Company shows the pandemic has accelerated previous trends?—?omnichannel omnichannel selling, inside sales, tech-enabled selling and e-commerce. from all of your sales channels. Offer the human touch whenever customers need it with your sales team?–?whether

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The Beginner’s Guide to Referral Marketing

Zoominfo

There are more answers to that question than ever before, thanks to the variety of tools and channels at a modern marketer’s disposal. But, regardless of the products you sell or the space you sell into, nothing sways a person’s buying decisions quite like a recommendation from their trusted peers.

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4 Tips for Selling to the Social Savvy Buyer

Zoominfo

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). Monitor online review sites.

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Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing

Cience

His most recent book is Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling (Harvard Business Review Press), which was cited as, “the best sales book of the year” ( Strategy + Business ), “a must read” ( Gartner Group) , and “perhaps the best sales book ever” ( Forbes ). Answer: Yes.

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Go-To Strategies for Hitting Annual Sales Goals as Year’s End Approaches

Emissary

The days are starting to shorten, grocery shelves are stocked with Halloween candy, and annual sales goals are quickly coming due. Whether you’re pushing to meet targets or going for bonus incentives, it’s time to pull out all the stops, use every tool available, leverage every advantage you have, and leave no stone unturned.

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From Reshuffling to Retention, These Trends Will Define B2B Sales in 2022

Crunchbase

The world of B2B sales has undergone significant transformation over the past two years, and while some changes are starting to settle in as the new normal, I anticipate 2022 will bring yet another round of shifts. Virtual selling isn’t a fad—it’s a permanent shift in sales norms. Search less. Close more.