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How Stand-Out Channel Marketing Content Empowers Partners and Boosts Revenue

Allbound

So how do you make your channel marketing content stand out – and help your partners understand the complex art of getting it out at the right time? They can support you in creating a channel marketing game plan optimized for this new sales frontier. Read the eBook that inspired the series here: The Ultimate PRM Guide.

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Should You Use Pinterest for B2B Marketing? Yes or No in 5 Minutes

SBI Growth

Pinterest is one of the fastest growing social media networks with a 15% share of the internet users (Twitter is at 16%). Click-through and conversion rates can be twice as high as Facebook and Twitter. This is where blog articles and ebooks are gaining traction in b2b marketing. Either way, 5 minutes is a great investment.

B2B 332
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Quick Tips to Utilize Social Selling and Leverage Your AEs Today

SBI Growth

Blogs, ebooks, webinars, social media. Here are a few suggestions: Twitter – Is your company blog linked to each AE’s Twitter page? With Twitter, instead of reaching a few hundred prospects, you can reach a few thousand. Those on LinkedIn are strictly looking to do business, unlike Facebook and Twitter.

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4 Ways to Breathe New Life into Your Existing Content Assets

Sales and Marketing Management

Content repurposing is a multi-channel marketing strategy that puts your business message in every format and on every platform your potential customers are looking for it. These models include: Turning blog series into eBooks. You can meet him on Twitter and Facebook. Let’s begin! Content Repurposing Benefits.

Lead Rank 232
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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Now that you understand the business benefits of YouTube, let’s get into some best practices to make your YouTube channel a success: 1. Build your channel. Your YouTube channel is more than just a collection of videos– it’s just like any other social media platform. YouTube is an online community just like Facebook or Twitter.

B2B 217
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5 Smart CRM Hacks That Lead to Faster Selling

Sales and Marketing Management

Whenever your leads visit a specific page, CRM will automatically send them a sales pitch or the invitation to check out another piece of content such as eBooks or webinars. Focus On the Highest-Performing Channels. B2B organizations use numerous sales and communication channels, but it doesn’t mean that all of them guarantee results.

CRM 168
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8 Simple Steps to Prep Your Webinar Funnel for Sales

Zoominfo

Identify the social channels where you can reach your target customer. For instance, LinkedIn and Twitter are good sources for connecting B2B buyers. Additionally, consider enticing them to attend the live show with an offer — from participating in a live Q&A to a downloadable ebook. Get the Word out on Social Media.