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How to Speak the Language of Decision Makers

Janek Performance Group

Here are tips for speaking the different dialects of decision makers: C-Suite. As such, they often wield considerable decision-making powers. In fact, their positions often depend on the prudent use of their resources. Remembers, these decision makers often have bonuses and other incentives tied to their budgets.

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Sales Challenge: Gaining Access to the Decision-Maker

Carew International

One of the most significant challenges for any sales professional is gaining access to the ultimate decision-maker(s), particularly when we have a contact who engages us in our sales effort, but he or she is not making the final decision. A lack of direct access to the decision-maker is frustrating for many reasons.

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My Multithreading Secret | Spencer Muhonen - 1715

Sales Evangelist

Would you like a secret technique to help you develop relationships with decision-makers? Spencer is a senior tenured SDR for Awardco, a SaaS company based in Provo, Utah, that focuses on employee recognition and incentives. Do you struggle with multithreading as a seller? Who Is Spencer Muhonen?

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How to Create Sales Collaterals That Convert

Highspot

These resources are all about helping your sales team guide potential customers through their decision-making journey. These sales materials are not limited to external use; they also include internal resources like sales playbooks , battle cards, and sales plans, often known as sales enablement content.

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How to Guard Against Micromanaging Your B2B Sales Team

Janek Performance Group

As sellers seek to engage decision makers early, buyers feel empowered by strong, confident sellers. These can divert valuable time and resources from revenue-generating activities. Invest in comprehensive sales training to equip reps with the skills, knowledge, and resources to succeed.

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Selling Innovation in a Slow Economy

Janek Performance Group

Inadequate technology and resources: Sales teams need access to the right tools and resources to be effective, such as customer relationship management (CRM) systems, sales enablement software, and market intelligence data. Inadequate motivation and incentives: Sales teams need to be motivated and incentivized to perform at their best.

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4 Tips for Selling to the Social Savvy Buyer

Zoominfo

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). Be authentic and offer value.

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