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Enterprise sales lessons: How I almost closed Google, Intuit & Oracle

Close.io

We set up meetings with Google, and more and more high level executives got involved: they loved our product and vision! Since we were already at it, we set up meetings with several huge tech companies through our investors. Oracle broke our heart. We didn't supply any KPIs or internal marketing and promotion material.

Oracle 53
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Key Sales Lessons from Oracle’s 4th Quarter Miss

SBI Growth

Oracle just missed its 4 th quarter number for the first time in a decade. In contrast, forward-looking, courageous companies, like Oracle, hire into the soft economy. This results in market share gains. Why is it taking Oracle too long to ramp the new reps? Oracle’s onboarding program is based on the waterfall method.

Hiring 308
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4 Keys to Exceeding the Expectations of the Evolving Customer

Sales and Marketing Management

With more opportunity than ever to market and sell to a global audience, SMBs are also exposed to a customer base whose expectations are continually shifting. What’s interesting about my experience as a consumer is that I was marketed to on Instagram based on my prior engagement with photos of jewelry on my feed.

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Get Clear On Your Vision, Get Clear On Your Sales

Sales and Marketing Management

It may seem an easy enough question, but you’d be surprised by how many marketers and salespeople can’t provide a simple answer. Outside of your business, the same strong vision inspires confidence in your prospects while providing clear insight for why your business exists, and why they should work with you. Vision is vital.

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How to Measure Sales Fitness

Sales and Marketing Management

Despite the plethora of martech and sales enablement technologies now on the market, most sales teams are still performing at sub-optimal levels. On the flip side, if the salesperson showed up to the meeting fully prepared having read his previous colleague’s CRM notes, the decision-maker would be happy to have a meeting.

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Top 6 SMB Tech Verticals to Watch Out for: A Review of the Prospering Market

BuzzBoard

Analysys Mason ) We reviewed some of the most prospering and desirable SMB tech verticals that are currently leading the market. Going by Analysys Mason predictions, cyber security will have a “ double-digit growth ” this year while other sources project a USD266 billion market size as per revenue by the end of 2027!

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Moving to Enterprise Sales {Part 2}: 5 Go-to-Market Prerequisites You Need to Succeed

Sales Hacker Training

Transitioning from mid-market selling to enterprise selling isn’t easy. In our first post we focused on how to be product- and market-ready, but that’s still only part of the solution. 1) Marketing: Does your marketing appeal to enterprise orgs? Promoting high performing mid-market reps. Sales strategy.