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Sales Talk for CEOs: Innovating from the Top: How a Former CMO Revitalized a Company as CEO (Ep107)

Alice Heiman

Harris shared her riveting journey of steering the company through the COVID-19 pandemic and moving from 100% in-person training to 100% online training basically overnight, revealing not only the challenges faced but also the exact strategies she implemented to drive rapid growth and adapt to a rapidly changing business landscape.

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Virtual Training Facilitation Requires a Unique Skill Set

Sell Integrity

Virtual training is here to stay, and to get the full advantages of it, your facilitators need to go beyond knowing the material and having classroom experience to develop an entirely different skill set (and mindset). Virtual training is finally stepping out from the shadows and onto center stage.

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B2B Sales Training Techniques and Best Practices

Highspot

This makes B2B sales training more important than ever. A well-designed program, paired with a robust training software , will empower your sales reps with the knowledge they need to deliver value and close more deals. What Is B2B Sales Training? What is B2B Sales Training? What Does the B2B Sales Process Look Like?

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Too Long.Too Boring.Too Many Distractions

Sales and Marketing Management

Event organizers swiftly pivoted. We give event organizations credit for trying to pivot to virtual, but none could recreate the energy, enthusiasm and engagement of a live event. So we approached most of the segments on our agenda as individual Zoom meetings, recorded them, and had a production expert polish them with minimal editing.

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Four Steps to Successfully Bringing Products to Market

SBI Growth

As the marketing leader, you play a pivotal role in bringing the new offering to market. What are the verticals, regions, segments to target? Training material/courseware for sales team. Direct sales team and channel partner communications and training complete. The sales team didn’t have a chance. So do careers.

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Harnessing the Power of the “Great Wheel” in Sales (video)

Pipeliner

It underscores every employee’s pivotal role in the intertwined marketing and sales processes. It is facilitated by targeted training, clear communication of the company’s mission, and customer engagement metrics. He generously shared these pearls of wisdom during our dialogue, which I’m eager to recount for you here.

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The Daily Briefing: April 7, 2020

Chorus.ai

20% drop in Collaboration & Project Management segment last week, though is still way up from the baseline Volume dropped in markets across the country. Meeting volume dropped across the board: segments and markets affected The data tells a more complete story this week. Meeting volume fell 11%, across nearly every segment.

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