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The Best Sales Book, That Isn’t a Sales Book

A Sales Guy

Reading Gap Selling is a start to changing the way we sell, but the truth is, it is a sophisticated and inherently difficult sales approach. How is that a book on execution has become my favorite sales book? So what makes execution a sales book? How are you going to accelerate sales by 25% year over year for 5 years?

Sales 166
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The Adapter’s Advantage: Lori Richardson on Activating Sales Strategy

Allego

In this episode, sales strategist Lori Richardson shares her journey from preschool teacher to sales superstar to industry thought leader. Listen as she dives into the role of technology in sales, the rise of sales enablement , and why coachability is critical for success. I write about them on the Women Sales Pro blog.

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Sales Pipeline Dried Up? The #1 Way to Land Top Prospects Now

No More Cold Calling

We see deals in our sales pipeline postponed or disappearing. Sales leaders: Lead generation must be your primary focus. What do businesses typically do when clients stop buying and the sales pipeline dries up? They cut advertising, travel, training, marketing, and discretionary expense line items. So, what do you do?

Pipeline 414
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Sales Talk for CEOs: Revolutionizing Sales Hiring with Lori Richardson (S4Ep22)

Alice Heiman

Hiring high-performing teams is no easy feat for CEOs, but when it comes to sales teams, the stakes are exponentially higher. Achieving your organization’s business objectives hinges on building and scaling a successful sales force that drives predictable revenue growth.

Hiring 75
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The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

You’ll leave with actionable information and critical cases on digital tools, strategies, and more. You could also venture to over San Francisco, which is just a short train ride away. This event provides attendees opportunities to network and learn from others in the industry, so you'll want to attend as many sessions as possible.

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Adapter’s Advantage Podcast: Episode 15 Featuring Jon Tota

Allego

In episode 15, entrepreneur, producer, and podcaster Jon Tota shares how he built several successful businesses, including one of the first online video training platforms. Tota is the founder of Syntax + Motion , a media production company, and the host of Learning Life , a podcast focused on business trends and learning strategies.

Hiring 87
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Go To Market Strategy Guide: Use Our Proven Template Framework

LeadFuze

How to Make a Go To Market Strategy With Our Proven Template. The Winning by Design Blueprint Series provides a step-by-step go to market plan for every part of the sales process, including developing a go to market strategy. This guide answers the following questions: What are the steps in creating a good GTM strategy?